September 12, 2006 07:31 ET

@Road Announces Agreement With Vodafone UK

Announcement Comes on the Heels of @Road's Launch of Its Flagship GeoManager MRM Solution in the UK

FREMONT, CA -- (MARKET WIRE) -- September 12, 2006 -- @Road, Inc. (NASDAQ: ARDI), a leading provider of next-generation solutions for Mobile Resource Management (MRM), today announced that its wholly owned European subsidiary, @Road, Ltd., has entered into a reseller agreement with Vodafone UK. Under the terms of the agreement, @Road will resell Vodafone wireless data services bundled with the @Road® GeoManager(SM) field force management service in the UK. Vodafone UK has 16.2 million customers and is part of the world's largest mobile community offering a wide range of voice and data communications.

"Our agreement with Vodafone UK represents a fundamental strategy we have to work with market leaders as part of our expansion efforts into the UK and Europe," said Krish Panu, @Road president and CEO. "We are excited about the launch of GeoManager in the UK and equally excited to announce we are offering our MRM services leveraging the data communication capabilities of Vodafone's GPRS wireless network. UK businesses can now experience the same benefits of optimized field force management that more than 150,000 North American @Road subscribers do on a daily basis."

@Road's flagship GeoManager MRM solution for field force management is designed to enable businesses to drive down fuel and other operating costs while increasing mobile worker productivity. This is accomplished through greater location intelligence and visibility into the daily activities of their mobile workers and their work -- from actual vehicle routes, starts and stops, to customizable maps showing mobile worker location relative to important landmarks like customer locations or work yards. @Road field force management solutions also allow businesses to upload customer and/or trip information into a routing engine to generate on-demand, actionable reports such as optimized routes and drive-time, fuel economy, city ordinance compliance and much more.

In addition to MRM solutions for field force management comprised of GPS-based monitoring, mapping, reporting, as well as wireless communications, messaging and automated workflow, @Road also offers MRM solutions for field service management consisting of intelligent software for appointing, scheduling and dispatching, routing, and demand/capacity planning. Rounding out @Road's family of comprehensive MRM solutions are solutions for field asset management incorporating vehicle diagnostic/prognostic and sensor technologies for driver safety, inventory management and optimized vehicle performance and maintenance.

About @Road

@Road, Inc. is a leading global provider of solutions designed to automate the management of mobile resources and to optimize the service delivery process for customers across a variety of industries. @Road delivers Mobile Resource Management solutions in three key areas: Field Force Management, Field Service Management and Field Asset Management. By providing real-time Mobile Resource Management infrastructure integrating wireless communications, location-based technologies, transaction processing and the Internet, @Road solutions are designed to provide a secure, scalable, upgradeable, enterprise-class platform, and are offered in on-demand software delivery, on-premise or hybrid environments that can seamlessly connect mobile workers in the field to real-time corporate data. @Road is headquartered in Fremont, Calif., and has a global presence with offices in North America, Europe and Asia. For more information on @Road solutions, visit

About Vodafone UK

Vodafone UK has 16.2 million customers and is part of the world's largest mobile community offering a wide range of voice and data communications. The company is committed to providing mobile solutions that allow both consumer and business customers to make the most of now. In addition, Vodafone connects customers across the globe with roaming agreements worldwide. It provides 3G roaming in 18 countries and offers great roaming value with Vodafone Passport. In June 2006 Vodafone UK was the first UK mobile network to launch a 3G broadband (HSDPA) service, available in London, Greater Manchester, Sheffield, Glasgow, Tyneside, the West Midlands, Bristol and Liverpool. For more information, please visit

Except for the historical information contained herein, the matters discussed in this news release are forward-looking statements involving risks and uncertainties that could cause actual results to differ materially from those in such forward-looking statements. These factors, risks and uncertainties include, but are not limited to the ability of @Road and Vodafone UK to comply with the terms of the agreement between them, the ability of @Road to offer services over Vodafone UK's network that are comparable to those offered to @Road customers in North America, the ability of @Road to successfully expand into the UK and Europe and general economic and political conditions. Further information regarding these and other risks is included in the @Road Reports on Form 10-K/A for the year ended December 31, 2005 and Form 10-Q for the quarter ended June 30, 2006 and in @Road's other filings with the Securities and Exchange Commission.

@Road and the @Road logo are trademarks or registered trademarks of @Road, Inc. and its subsidiaries. All other trademarks or service marks used herein are the property of their respective owners.

Contact Information

  • @Road Media Relations Contact -

    Bob Stern
    Senior Public Relations Manager
    T: (510) 870-1360
    M: (925) 457-1673


    In Europe:
    Tabitha Taylor-Higginson
    @Road, Ltd.
    T: +44 (0)1473 696343
    M: +44 (0)7917 589094
    F: +44 (0)1473 696444

    @Road Investor Relations Contact -

    David J. Lebedeff
    Vice President Investor Relations