SOURCE: Rocket Lawyer

Rocket Lawyer

August 11, 2011 07:30 ET

Rocket Lawyer Raises $18.5 Million to Fund Rapidly Growing Online Legal Service

SAN FRANCISCO, CA--(Marketwire - Aug 11, 2011) - Rocket Lawyer™, the fastest growing online legal service, announced today that it has raised $18.5 million in expansion capital. The financing, led by August Capital and including Google Ventures and Investor Growth Capital (IGC), will be used to continue building Rocket Lawyer's brand and patent-pending online legal solutions.

"We are gratified that millions of people and thousands of businesses have taken advantage of the free legal documents and affordable access to real attorneys online via Rocket Lawyer," said Charley Moore, founder and executive chairman of Rocket Lawyer.

"Our investors share our vision, and together we're dedicated to making legal services easy and affordable for everyone," added Dan Nye, Rocket Lawyer president and CEO.

Over 15 million small businesses and consumers have used Rocket Lawyer's easy, web-based do it yourself tools and legal plans. Each month, more than 20,000 Last Wills and 40,000 Business Contracts are created using the site's step by step interview process. Rocket Lawyer helps users create customized legal documents that can be electronically signed online and shared instantly or downloaded for printing. Legal plan members have access to free document reviews from local attorneys, and deeply discounted rates on legal fees for more complicated legal services. Visitors to Rocket Lawyer have grown over 100 percent, year over year, making Rocket Lawyer the fastest growing online legal service.

"Rocket Lawyer is the fastest growing online legal service for a reason," said David Hornik, general partner of August Capital and the newest member of the Rocket Lawyer board of directors. "As a former attorney and venture capitalist, the value proposition for small business owners and individuals is truly outstanding and very disruptive, as Rocket Lawyer drives down costs to benefit both the consumer and the local attorney."

Google Ventures is also participating in this latest funding round.

"We see a large market opportunity for legal solutions that are easily accessible and affordable to users," said Wesley Chan, partner at Google Ventures. "Rocket Lawyer's combination of an intuitive user-driven front-end with a strong technology-based platform uniquely positions the company to scale and deliver the type of 'wow' user experience that online customers love."

In addition to the funding announcement, Rocket Lawyer also welcomes Alisa Weiner as Vice President of Marketing. Alisa brings 20 years of experience in brand strategy, customer acquisition/retention and product marketing for start ups and established global brands. Alisa previously served as a VP and executive at Zvents, Shopping.com (an eBay company), and Hotwire. Alisa joins a world class Rocket Lawyer leadership team that includes experienced executives from Intuit, LinkedIn, eBay, StubHub, Verizon, Oracle and Esurance.

About Rocket Lawyer
Rocket Lawyer was founded in August of 2008 to make legal services easy and affordable for everyone. With Rocket Lawyer, users can easily create customized legal documents that can be downloaded and shared instantly. Legal plan members have access to free document reviews from local attorneys and receive deeply discounted rates on legal services for more complicated legal needs. Lawyers can access easy online marketing tools and targeted client referrals.

Contact Information

  • Media Contact:
    Sasha Volkov
    (415) 787-4843
    svolkov (at) rocketlawyer.com

    Kathleen Gratehouse
    (415) 963-4174 ext. 2
    rocketlawyer (at) bordersgratehouse.com