SOURCE: ROO Group, Inc.

June 07, 2005 12:15 ET

ROO Group Expands Its New York Operations

New Office Opened to House Expanded Team of Production, Sales and Operations Staff to Meet Growing Demand for ROO's Online Video Broadcasting Solutions

NEW YORK, NY -- (MARKET WIRE) -- June 7, 2005 -- ROO Group, Inc. (ROO) (OTC BB: ROOG), with offices currently located in New York, Los Angeles, London and Melbourne Australia, announce today that they will continue to expand their global reach. Due to the ever-increasing demand for the company's video broadcasting technology, Video content and Video advertising solutions, a new office has been opened in New York.

The New York office, located at 228 East 45th St in close proximity to Grand Central Station, will house key staff in Sales, Marketing, Advertising and Distribution will also have a full production suite for the filming and editing of original content for the Internet. With its existing production facilities in Australia, ROO has positioned itself to be constantly filming, editing and broadcasting fresh video content 24 hours a day.

Recent guests to the ROO studios have included music rock star Tommy Lee of Motley Crue and movie star David Wenham of Lord of The Rings.

ROO's advertising solutions include 15-30 second TV style video commercials with a linked call to action, which are played along with topical video content in a television style format over the Internet.

ROO's platform technology allows viewers up-to-the-minute streaming video from over many content channels including the latest breaking news, entertainment, movies, sports, games and music videos. This platform technology allows the video clips to continually play, one-after-the-other. The viewer can sit back, expand the video clip to full-screen and watch like television. ROO continues to capitalize on this growth through strategic alliances, and already serves millions of video streams a month across its Internet video portal network which include such clients as Verizon Broadband beat web site http://broadbandbeat.verizon.net . ROO also syndicates its own original video content and third party content from tier 1 suppliers such as Reuters and Associated Press to its web site clients globally.

ROO Group Chairman and CEO, Robert Petty, stated, "The Internet is turning into a broadcasting platform, with millions of viewers watching videos every day. ROO has the technology, the content and the distribution channels to quickly activate video on a client's website."

According to Accustream Research, a firm which researches and publishes data on streaming media, video streams rose by 80% last year. ROO Group is seeing continued demand for its Video technology, content and advertising solutions and believes it was inevitable that it would expand operations into New York.

About ROO Group, Inc.

ROO Group Inc. ("ROO") is a global provider of digital media solutions and technology that enables the activation, marketing and distribution of digital media video content over the Internet and emerging broadcasting platforms such as set top boxes and wireless. ROO Media www.roomedia.com a subsidiary of ROO offers turn-key video solutions for businesses seeking to improve their web presence with video broadcasts or broadcast their own latest video clips. ROO helps business advertise their latest offering with interactive advertising solutions, 15-30 second video commercials with a linked call to action, which are played along with topical video content in a television style format over the Internet. More information can be obtained from ROO's web site located at www.roogroupinc.com.

Certain statements in this document constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors, which may cause the actual results, performance or achievements of ROO Group Inc ("the Company"), or industry results, to be materially different from any future results, performance, or achievements expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its plan of operations when needed; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; (iii) competitive factors and developments beyond the Company's control; and (iv) other risk factors discussed in the Company's periodic filings with the Securities and Exchange Commission, which are available for review at www.sec.gov.

Contact Information

  • Contact:
    Corporate Communications Group, Inc.
    David Pomerantz
    516-791-0000 ext. 102
    david@ccgnewyork.com