SOURCE: RoomLinX, Inc.

January 28, 2008 09:00 ET

Roomlinx Launches In-Room Media & Entertainment System

US Market Revenue Opportunity Believed to Be Approximately $4 Billion a Year

DENVER, CO--(Marketwire - January 28, 2008) - Roomlinx, Inc. (PINKSHEETS: RMLX), a leading provider of wireless and wired Internet solutions to the hospitality industry, announces the official launch today of its In-Room Media & Entertainment solution for hotels, resorts, and timeshare properties. The Roomlinx system gives guests instant access to the most comprehensive group of interactive services ever created for in-room access. An interactive demo of the system can be scheduled via the company's newly designed Web site, also recently launched,

"2008 is an exciting time to be a Roomlinx customer," said Mike Wasik, company CEO. "Our team has developed a program that can be specifically tailored for each property in order to provide a guest experience that is unlike any other media and entertainment system available today," he said. "By combining our core competencies in designing, deploying and servicing wireless networks, we are offering an in-room entertainment experience that often exceeds what a guest has at home. In today's competitive market, advanced technology components are critical to hotel success and differentiation."

Roomlinx believes the revenue opportunity within this sector is greater than $90 per hotel room per month, which is a substantial increase from the commoditized high-speed Internet market generating an estimated $3 per room per month. With over 4 million US hotel rooms, Roomlinx believes that the total US market opportunity is approximately $4 Billion a year. Currently, Roomlinx serves approximately 30,000 hotel rooms worldwide.

The Roomlinx system offers hotels the most advanced, innovative information and communication devices available. Through solid partnerships, Roomlinx brings to every guest room a unique system that includes: a 32-inch HDTV, Windows-based media console, Wireless Keyboard and Remote with Integrated Mouse, Roomlinx Media & Entertainment Software Package, 24/7/365 Help Desk Support and a complete network upgrade.

"With Roomlinx technology, a hotel's guestroom landscape is transformed into a dynamic and interactive environment coupled with non-traditional revenue generators for the property," Wasik said. "By implementing Roomlinx, hotels will strengthen their brand by providing a unique marketing tool, an unforgettable guest experience, and a reliable infrastructure for guest Internet usage.

"In addition, the Roomlinx system offers hotels the ability to significantly increase revenues through multiple avenues including e-commerce relationships, local and national advertising partnerships, business services and video on demand," he said.

By partnering with Roomlinx -- which now serves as a one-stop-shop for high-speed Internet, in-room business services, concierge assistance and entertainment programming -- a hotel can lower its costs for product installation and Internet connectivity because there is no capital outlay to the property. Roomlinx offers streamlined bandwidth and the ability to consolidate technology services, therefore lowering other operating expenses.

Website to 'Wow' viewers

As part of its new product launch, Roomlinx has partnered with Creative Director Mark Rogal to help kick off 2008 with a fresh brand campaign, which includes new logo, display advertising, and a completely revamped website.

"We are coming out of the gate in 2008 with a bang, introducing not only new products, but a completely new Roomlinx," Wasik said. "It's going to be a banner year.

"At, hoteliers can request a demo of our new M&E product -- which we believe will blow them away," Wasik said. "Via a user-friendly tool, viewers can obtain instant information on Roomlinx news, view customer testimonials, and get an up-close look at our products, including our High Speed solution which is installed in some of the finest properties in the world. Instant information access is our business, and we look forward to growing our business in 2008 while continuing to serve our valued hotel partners and exceed their expectations."

About Roomlinx

Roomlinx is the hospitality in-room expert providing in-room Business, Media and Entertainment solutions designed to increase revenues and brand loyalty for hotels, resorts, and timeshare properties, utilizing premium content and applications demanded by today's traveler.

Safe Harbor Cautionary Statement

Certain statements in this news release, including statements that we "believe," "expect," "intend," "plan" or words of similar import, are forward-looking information within the meaning of Rule 175 under the Securities Act of 1933 and Rule 3b-6 under the Securities Exchange Act of 1934, and are subject to the safe harbor created by those rules. All statements, other than statements of fact, included in this release, including, without limitation, statements regarding potential future plans, new products and services and objectives of the company, are forward-looking statements that involve risks and uncertainties. There can be no assurance that such statements will prove to be accurate, and actual results and future events could differ materially from those anticipated in such statements. Factors that could cause actual results to differ materially from those in the forward-looking statements include, among other things, the following: the company's successful implementation of the new products and services, demand for the new products and services, the company's ability to successfully compete against competitors offering similar products and services, general economic and business conditions; unexpected changes in technologies and technological advances; ability to commercialize and manufacture products; results of experimental studies research and development activities; changes in, or failure to comply with, governmental regulations; and the ability to obtain adequate financing in the future. This information is qualified in its entirety by cautionary statements and risk factors disclosure contained in certain of the Company's Securities and Exchange Commission filings available at, which you should carefully review. Roomlinx does not assume any obligation to update or revise any forward-looking statements, whether as the result of new developments or otherwise.

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