SOURCE: RTG Ventures, Inc.

December 02, 2010 09:41 ET

RTG Ventures Primes the Pump: Content Acquisition Strategy Kicks Off

NEW YORK, NY--(Marketwire - December 2, 2010) - RTG Ventures, Inc. (OTCBB: RTGV) has commenced a content acquisition program for its Media Systems Division as version 1.0 of its CloudChannel and Flowcaster.com applications near completion. RTG Media Systems will attract content into its system in several ways. In addition to working with artists, managers, promoters, publishers and record labels to monetize their existing content, RTG Ventures is commissioning its own productions. The first is a film of an acoustic set for up and coming band The Filthy Nights, which was filmed at the end of November and came out of post production on December 1, 2010. 

Further productions are planned for the future and Colin Burgess, RTG Media Systems' Technical Director explains that content will not necessarily be restricted to concerts. 

"What fans want," explains Burgess, "is access to artists. Simply watching a gig online isn't enough for today's media hungry consumer. They want a story and they want to play a part in the decision making process that drives that story. X Factor and American Idol aren't successes because of the quality of their artists. They're huge because audiences are participating, they're part of the act, they are driving the story line. Our productions will give artists the ability monetize fan access in ways that have simply not been possible before now."

CloudChannel is a rights management and auto-syndication system that allows owners of live music video to monetize their content through digital media platforms. Flowcaster.com is a consumer-focused Web TV platform that aggregates live entertainment video on digital devices. CloudChannel is the engine that powers Flowcaster.com and the raw material for both technologies is high quality live music video. 

Burgess adds: "RTG productions will become valuable assets for the company as our library of footage grows. We've developed strict criteria and an exciting strategy for selecting artists that can attract a pay-per-view audience online so that we can deliver very strong return on investment for artists, their stakeholders and, of course our own shareholders. London's been at the heart of the global music business since the sixties and being based in London's creative center, Soho, we've got next year's biggest bands passing right by our door every day."

ABOUT RTG VENTURES, INC.

RTG Ventures, Inc. is a NASDAQ BB listed company (OTCBB: RTGV) offering a turnkey media monetization solution to rights owners of music video content. At the heart of RTGV's total product offering is a Monetization Platform which allows rights owners to define and tag media content in detail, set and enforce rights management and distribution rules, receive payment on distribution and obtain detailed analytics in real time.

RTG Ventures is organized as three divisions: Media Systems, Payment Systems and Software and Services, each of which contains both wholly-owned companies and joint ventures with independent business plans, strategies and management. In addition to servicing their discrete markets, these companies all contribute to RTG Ventures' total product offering for media rights owners. For further information, see http://www.rtgventures.com.

SAFE HARBOR PROVISIONS

The foregoing contains certain predictive statements that relate to future events or future business and financial performance. Such statements can only be predictions, and the actual events or results may differ from those discussed due to, among other things, those risks described in RTGV's reports filed with the SEC. Opinions expressed herein are subject to change without notice. This document is published solely for information purposes, and is not to be construed as an offer to sell or the solicitation of an offer to buy any securities in any state. Past performance does not guarantee future performance. Additional information is available upon request.