SOURCE: RTG Ventures Inc.

January 07, 2011 09:00 ET

RTG Ventures Ramps Up Corporate Marketing Activity: Reggie James Explains Strategy on CEOLive

NEW YORK, NY--(Marketwire - January 7, 2011) - Reggie James, Managing Director of RTG Ventures' (OTCBB: RTGV) wholly-owned subsidiary, Digital Clarity, has explained RTG's new corporate marketing campaign in a live interview to be televised on CEOLive as the company ramps up operational activity in Q1 of 2011.

In the video interview, James outlines the role of Digital Clarity within the Group, describes the company's unique specialties and explains how Digital Clarity is strategically placed within RTG Ventures to leverage its experience across the various businesses within the Group. While Digital Clarity is growing its client base and is achieving net profit rates of around 30 per cent, it is also a key player in broadening the investor audience for RTG Ventures. Interested parties can see the interview on CEOLive here The last CEOLive interview with RTG CEO Dominic Hawes-Fairley has been viewed over 1,500 times and has attracted sizable potential new investors in the company.

James commented: "Digital Clarity has commenced rolling out the individual elements of RTG's corporate brand so that our image not only clearly represents the company's strong management and leading technology, but is also congruent with the high growth sectors in which we're operating. The logo rollout as well as the new corporate and divisional websites is all being supported by promotion through social networks, via Netgen360, First Financial News as well as Digital Clarity's team in London."

Digital Clarity is an acknowledged expert in the fields of digital marketing including search engine marketing, social media marketing and digital measurement. With a growing team of creative marketing professionals with experience across many business sectors, Digital Clarity has taken the creative lead in developing the RTG Ventures corporate marketing and brand strategy.

James continued: "All of this activity is running in tandem with various thought leadership and industry engagement programs that will be discussed in greater detail after phase one has been completed. The multi-disciplined skill set of the people involved, along with their depth of experience is enabling RTG Ventures to leverage a wide range of emerging technologies and new media platforms.

"The short term outcome has been a measurable increase in online engagement and awareness for the brand across several of the major social networking channels such as Facebook and Twitter. In an era where online social capital and brand reputation have significant impact on the bottom line of any business having the communications assets in place is essential to the company's ongoing ability to earn the attention of consumers and investors."


RTG Ventures, Inc. is a NASDAQ BB listed company (OTCBB: RTGV) offering a turnkey media monetization solution to rights owners of music video content. At the heart of RTGV's total product offering is a Monetization Platform which allows rights owners to define and tag media content in detail, set and enforce rights management and distribution rules, receive payment on distribution and obtain detailed analytics in real time.

RTG Ventures is organized as three divisions: Media Systems, Payment Systems and Software and Services, each of which contains both wholly-owned companies and joint ventures with independent business plans, strategies and management. In addition to servicing their discrete markets, these companies all contribute to RTG Ventures' total product offering for media rights owners. For further information, see


The foregoing contains certain predictive statements that relate to future events or future business and financial performance. Such statements can only be predictions, and the actual events or results may differ from those discussed due to, among other things, those risks described in RTGV's reports filed with the SEC. Opinions expressed herein are subject to change without notice. This document is published solely for information purposes, and is not to be construed as an offer to sell or the solicitation of an offer to buy any securities in any state. Past performance does not guarantee future performance. Additional information is available upon request.