SOURCE: BookShout!

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October 29, 2014 07:00 ET

Runcoach Partners With Meb Keflezighi, Boston Marathon Champion, for Exclusive Offer on BookShout!

Meb Keflezighi, Olympic Silver Medalist and New York Times Bestselling Author, Pens Word of Inspiration and Bonus Material for Run to Overcome Prior to TCS New York Marathon

NEW YORK, NY--(Marketwired - October 29, 2014) - Bookshout!, the direct-to-consumer ebook platform best known for creating new channels of distribution and powering ebook sales from any website, announces their partnership with runcoach and bestselling author, Meb Keflezighi, winner of multiple marathons, including the 2014 Boston Marathon. In support of Meb's numerous achievements and outstanding character, runcoach will be offering exclusive additional content written by Meb to its members who purchase Meb's book, Run to Overcome (published by Tyndale).

This partnership highlights what is quickly becoming an on-going opportunity for publishers and authors to extend the visibility-and sales-of a notable title by creating timely, relevant bonus material, made available to readers exclusively through the BookShout! platform. Immediately upon purchasing their ebook, readers are given access to the new, exclusive content. These engaging campaigns drive additional sales, build audience, and reignite interest in backlist titles.

Tom McGlyn, CEO of runcoach, notes, "Meb Keflezighi is an inspiration to runners around the world and the embodiment of our 'train at current fitness level to race at peak performance' philosophy. The BookShout! platform enables us to share Meb's latest thoughts on his journey and preparation, which is the perfect fit for the upcoming New York City Marathon."

BookShout! works with more than 2000 publishing partners including many of the world's largest publishers. BookShout!'s native iOS and Android apps, as well as their HTML5 mobile and web reader, ensure ebook accessibility on all the latest devices.

Of the partnership, Jason Illian, BookShout!'s CEO, said, "runcoach and Meb are both leaders in their respective fields, so it's not surprising that they have worked together to inspire athletes of all shapes and sizes. Their desire to provide meaningful new content in a creative way that builds audience and momentum is a blueprint for other content creators."

Publishers and authors interested in learning more should contact libby@bookshout.com

About BookShout! 

BookShout! is a direct-to-consumer ebook platform focused on creating new sales channels and powering ebook sales from nearly any website. BookShout! is the market leader in special and bulk sales, creative promotional campaigns, and digital marketing. BookShout! is accessible on all the latest devices, including iPad, iPhone, Android, Kindle Fire HD, Nook HD/HD+ or the web. For more information, please visit www.bookshout.com.

About runcoach

The runcoach platform provides the personalization of a world-class coach for all runners. As customers record progress, runcoach automatically adjusts the program via an algorithmically-fueled workout engine. Runners improve an average of 6% when they train with runcoach for six months or more. Runcoach is a specialty brand of movecoach, a leading activity platform that helps employees become more active.

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