Russell Breweries Inc.
TSX VENTURE : RB

Russell Breweries Inc.

March 23, 2011 08:30 ET

Russell Beer to Be Available in Washington State Through Distribution Partnership With King Beverage Inc.

VANCOUVER, BRITISH COLUMBIA--(Marketwire - March 23, 2011) - Russell Breweries Inc. (TSX VENTURE:RB), a producer of premium craft beer in Western Canada, is pleased to announce that its products will soon be available in the Spokane area in the USA by way of a distribution partnership with King Beverage Inc, one of the largest beer distributors in the Pacific North West.

"This will a phased introduction of our portfolio into the US market beginning with the launch of our top performing brands in Spokane and expanding from there", says Brian Harris, CEO. "Regularly visitors from the United States, who have tried our beer, enquire when Russell beer will be available in their market. We now have the production capacity to properly service entry into the US and we are ready to maximize this opportunity."

"We at King Beverage are excited to introduce Russell Beer into the United States through the Spokane distribution point. We have a large consumer pool that enjoys high-quality, specialty beers and we believe that they are going to respond well to the Russell portfolio. King Beverage has had great success with other Canadian brands such as Kokanee in the Spokane market and Russell Beer will be a fantastic compliment to the King Beverage portfolio" says Peter Rusnak, Vice President/Equity Agreement Manager.

About King Beverage Inc.

King Beverage, Inc. has been an Anheuser-Busch wholesaler for thirty (30) years with approximately 225 employees in five (5) distribution points in Washington State and Idaho.

About Russell Breweries Inc.

Russell Breweries Inc. produces premium beers in Western Canada in breweries located in British Columbia and Manitoba. All products are held to the highest quality standards, brewed without any preservatives, ensuring that the passion that goes into crafting the beers comes through in the taste. Russell is a public company trading on the TSX Venture Exchange under the symbol "RB".

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Contact Information

  • Russell Breweries Inc
    Brian Harris
    CEO
    Direct: 778.846.2331
    www.russellbeer.com
    or
    King Beverage Inc.
    Peter Rusnak
    Vice President/Equity Agreement Manager
    Phone: 509.444.3700