SOURCE: Respect Your Universe, Inc.

Respect Your Universe, Inc.

March 06, 2012 08:53 ET

RYU Launches

LAS VEGAS, NV--(Marketwire - Mar 6, 2012) - Respect Your Universe, Inc. (RYU) (OTCBB: RYUN),, is pleased to announce the launch of their new website, and the official introduction of their new URL:, which first went live on February 15, 2012.

The new website offers a new robust and scalable web store, as well as quick and easy access to RYU branded content, athlete profiles, and essential brand information. The launch of the new site accompanies the debut of the company's Spring '12 line of premium men's athletic apparel, currently available in the web store:

"We are pleased and excited unveil our new website,," commented John Wood, RYU President. "We've created a site that will provide consumers with a premium online experience while also reflecting the quality and vision of the RYU brand."

Featuring iconic RYU details and logos, the clean design of the site was created specifically to promote a quick, easy and enjoyable online experience for consumers, while offering in depth access to RYU product images, descriptions and technical details.

In addition to detailed product information and exciting brand content, site visitors will have access to RYU Community information including blogs from Team RYU, the RYU Ambassador Program and RYU retail and gym partnerships

Made with both performance and style in mind, RYU was created specifically to enhance the athlete's overall performance and need to excel at their sport. All RYU apparel items and products are made from the highest quality fabrics, comprised of up to 90% organic and/or recycled materials to maximize performance, comfort and style. RYU's unique style is one that will transcend the sport itself by reflecting the art of athletics and creating apparel and product based on the respect that each sport and athlete deserves.

Since their launch in September 2011, RYU has become an official event sponsor of the UFC. For more information on RYU visit or call +1-888-455-6183 ext. 101.

About Respect Your Universe

Respect Your Universe, Inc. (OTCBB: RYUN) is a premium performance apparel and equipment company rooted in and inspired by Mixed Martial Arts. Focused on the needs of the athlete, RYU brings innovative design, development and production of premium authentic performance gear with style to mixed martial artists and athlete enthusiasts worldwide. The RYU brand is based on respect, honor and sustainability.

Safe Harbor Statements
Except for the statements of historical fact contained herein, the information presented in this news release constitutes "forward-looking statements" as such term is used in applicable United States laws. These statements relate to analyses and other information that are based on forecasts of future results, estimates of amounts not yet determinable and assumptions of management. Any other statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, assumptions or future events or performance (often, but not always, using words or phrases such as "expects" or "does not expect," "is expected," "anticipates" or "does not anticipate," "plans," "hopes," "estimates," "projects" or "intends," or stating that certain actions, events or results "may," "could," "would," "might" or "will" be taken, occur or be achieved) are not statements of historical fact and should be viewed as "forward-looking statements". Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Such risks and other factors include, among others, the actual results of sales and designs of our apparel, the MMA industry and market, the apparel industry and market, the availability of capital to fund our business plan and the resulting dilution caused by the raising of capital through the sale of shares, product manufacturing and sourcing, and labor. Although the Company has attempted to identify important factors that could cause actual actions, events or results to differ materially from those described in forward-looking statements, there may be other factors that cause actions, events or results not to be as anticipated, estimated or intended. There can be no assurance that such statements will prove to be accurate as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking statements contained in this news release and in any document referred to in this news release.

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