SOURCE: Safe Shepherd

Safe Shepherd

May 14, 2013 10:00 ET

Safe Shepherd Launches Public API and the Death of Online Privacy in Landmark Study

290 Million Records Are Available Publicly on 24 Million Americans; TX, TN, AL, KY, OH Most Exposed; Texas the Most-Exposed State With an Average of 12.5 Records Available per Person

SAN FRANCISCO, CA--(Marketwired - May 14, 2013) -  Safe Shepherd (http://www.safeshepherd.com), a service that crawls the web, finding and deleting personal information, today announced the launch of their public API for integration into other systems, along with a study of the 290 million unique records of 24 million Americans the service has been used to find so far.

These records are defined as one person's complete information -- such as their home address, family members and phone number, on a people-search or data-broker website. The study found that residents of Texas had the most information available about them, with over 22 million records existing on 1.8 million residents -- an average of 12.52 records per person. Tennessee followed (5.7m records on 469,000 people, 12.29pp), then Alabama (4.1 million records on 338,000 people, 12.26pp), Kentucky (3.9 million records on 321,000 people, 12.23pp), and Ohio (11 million records on 908,000 people, 12.23pp).

"For $10, anyone is able to buy the personal information of another person, and this data is the tip of the iceberg," said Robert Leshner, CEO of Safe Shepherd. "We estimate there're over 4 billion records available -- these are just the ones we've found in private using our API."

The API, available at http://www.safeshepherd.com/api, lets companies integrate Safe Shepherd's proprietary service directly into their products. It allows companies to offer the ability to find & monitor personal info exposures, showing users which third-party websites are exposing or selling that information, and give them the ability to remove records from the web directly through the API.

"People have no idea how vulnerable their personal information is, and we want this to be a call to action," said Leshner. "People need to know what's out there about them, and we're here to help."

A full state-by-state breakdown of the Safe Shepherd data study can be found at http://bit.ly/safeshep.

An infographic of the study can be found at http://bit.ly/shepinfog

For more information on removing your personal information from the web, visit http://www.safeshepherd.com. For free, the service can report on all public information available about you on the web. For $13.95, Safe Shepherd also offers the ability to remove records with one click. Safe Shepherd also offers a personalized VIP service, featuring customized, white glove privacy monitoring and consultation with legal privacy experts.

About Safe Shepherd
Safe Shepherd is a trusted service to help people deal with their personal information in the era of the internet. Founded in 2011, Safe Shepherd builds products for consumers, and technology for partners. The company is backed by 500 Startups, OCA Ventures, and FundersClub, and is located in San Francisco, CA.

Contact Information

  • Press Contact:
    Ed Zitron
    EZPR for Safe Shepherd
    Email Contact
    614-636-3977