June 11, 2012 11:30 ET

Sage Helps Accountants to Better Manage Their Business With New Smartphone App and Learning and Knowledge-Sharing Opportunities

Sage Accountants Network Mobile Application Launch and VeraSage Events Sponsorship Highlight Weeklong Activities With Accounting and Professional Services Industries

LAS VEGAS, NV--(Marketwire - Jun 11, 2012) - From the AICPA Practitioners Symposium & TECH+ Conference, Sage North America today announced two initiatives that the Sage Accountants Network (SAN) is spearheading to make it easier for its members to keep up to date on Sage and industry issues and to provide learning opportunities for professional knowledge firms through the sponsorship of two VeraSage events.

Available to accountants and bookkeepers who belong to SAN, Sage is introducing SAN Mobile Connect, a new smartphone app that will help members stay connected with Sage product news, industry trends and helpful technical information. Real-time access to Sage product, community and industry news is especially helpful for SAN members when they are onsite with clients, saving time and keeping them up to date so they can provide the best service and experience to their clients. The SAN Mobile Connect app is available for iPhone®, Android, BlackBerry® and Windows® 7 phones.

"Our members have told us that communication is critical to their businesses and that timely, on-demand information is key," said Jennifer Warawa, vice president, partner programs, Sage North America. "We developed this application in response to that feedback, giving them constant access to the information from Sage via their smartphones, whenever they need it."

In addition to the launch of the new mobile app, Sage is the social media sponsor and is participating in two VeraSage Institute events from June 13-14 that will offer professional knowledge firms, such as accountants, the opportunity to gain and exchange insights on how to better manage their business and how to price services based on value. Sessions being offered include setting price and scope, value conversation and managing people in a timeless firm. The project management session will be presented by Ed Kless, senior director of partner development and strategy at Sage and senior fellow at VeraSage.

"We're constantly working with our SAN members, accountants and thought leaders to identify innovative ways to deliver programs that can help make their business more productive," added Warawa. "Partnering with VeraSage, a dynamic organization that challenges professional knowledge firms to think creatively about how to manage their business, allows us to share those learnings with our members so they can do the same."

About Sage
Sage is a leading global supplier of business management software and services for small and midsized businesses. The Sage Group plc, formed in 1981, was floated on the London Stock Exchange in 1989 and now employs more than 12,600 people and supports more than 6 million customers worldwide. For more information about Sage in North America, please visit the company website at Follow Sage North America on Facebook,, and Twitter,

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