Contact Information: Contact: Ryan Zuk Sage Software 480-368-3818 ryan.zuk@sage.com Shana Keith Porter Novelli 404-995-4557 shana.keith@porternovelli.com
SageCRM.com Helps Big Brothers Big Sisters of Greater Rochester Grow Volunteer Base and Manage Fundraising
Youth Mentoring Organization Customizing SageCRM.com Solution to Further Increase Employee Productivity and Return Value Back to Donors and Volunteers
| Source: Sage Software
SCOTTSDALE, AZ -- (MARKET WIRE) -- November 30, 2006 -- Sage Software today announced that Big
Brothers Big Sisters of Greater Rochester, an affiliate of the national
organization that helps children reach their potential through
professionally supported one-to-one relationships, has implemented
SageCRM.com to streamline its volunteer recruiting and fundraising
processes. Since implementing SageCRM.com, Big Brothers Big Sisters has
centralized more than 6,000 contact records into one database. The data
organization and process enhancements have increased employees'
effectiveness for developing and managing relationships with new and
current volunteers and donors.
Prior to implementing SageCRM.com, Big Brothers Big Sisters had a dozen
fractured lists of volunteers, event attendees and donors that needed to be
reorganized to help the organization better manage these lists and improve
its service to the children of Greater Rochester. The organization
evaluated several options before choosing SageCRM.com for its easy
customization capabilities, all-inclusive hosted services pricing and Web
efficiencies.
"We found that most CRM solutions were not specialized enough for
non-profits. However, with SageCRM.com, we were able to easily customize
the solution to fit our workflow," said Jeff Newland, director for Big
Brothers Big Sisters of Greater Rochester. "Now, we manage all volunteer
and donor outreach in SageCRM.com and are developing a way to calculate the
total charitable impact of each relationship."
Fifteen Big Brothers Big Sisters employees use SageCRM.com to create and
manage their outreach plans for each prospective volunteer and donor, which
include mailings and event invitations among other campaign activities.
Tasks are automatically added to employees' calendars to ensure that each
prospect's potential value to the organization is explored completely.
Big Brothers Big Sisters also uses the SageCRM.com customer service module
to monitor and manage volunteer/child matches. The organization generates
reports on a regular basis to see how many children are being served and
what schools they attend. This data is critical for determining where the
largest needs for additional volunteers and funds are.
Going forward, Big Brothers Big Sisters is implementing a customized
SageCRM.com reporting tool that will present individual and overall impact
data to all of its contributors. Volunteers will be given an outreach code
that will be linked to their name in SageCRM.com. Big Brothers Big Sisters
will tag all recruiting introductions and donations to their respective
codes to generate impact statements for each volunteer.
"Big Brothers Big Sisters' SageCRM.com implementation is a prime example of
how non-profits can leverage the benefits of CRM in an affordable and
easily managed format," said Bill Hoffman, Sage CRM Solutions director of
hosted services. "The combination of hosted services management and feature
configuration capabilities has allowed the organization to enhance its
internal processes and unify communication to its family of volunteers and
donors."
Sage CRM
Sage CRM is an easy to use and feature-rich CRM solution that integrates
vital sales, marketing and customer support information for small and
mid-sized businesses. Sage CRM provides flexible deployment options and is
available as an on-demand CRM solution at SageCRM.com, or as an on-premises
CRM system. Sage CRM also includes a remote data synchronization client and
support for wireless devices.
Sage CRM and SageCRM.com are part of Sage CRM Solutions, the only family of
CRM products designed specifically for the needs of small and medium-sized
businesses that also includes ACT! by Sage and Sage CRM SalesLogix. For
more details, visit www.sagecrmsolutions.com or call (800) 643-6400.
About Big Brothers Big Sisters of Greater Rochester
Big Brothers Big Sisters of Greater Rochester is an affiliate of the
national organization, which is the oldest, largest and most effective
youth mentoring organization in the United States. Big Brothers Big Sisters
has been a leader in one-to-one youth service for more than a century,
developing positive relationships that have a direct and lasting impact on
the lives of young people. For more information, please visit www.bbbsr.org
or call (877) 877-4057.
About Sage Software
Sage Software supports the needs, challenges and dreams of more than 2.7
million small and mid-sized business customers in North America through
easy-to-use, scalable and customizable software and services. Our products
support accounting, operations, customer relationship management, human
resources, time tracking, merchant services and the specialized needs of
the construction, distribution, healthcare, manufacturing, nonprofit and
real estate industries. Sage Software is a subsidiary of The Sage Group
plc, a leading international supplier of accounting and business management
software solutions and related products and services for small and
mid-sized businesses. Formed in 1981, Sage was floated on the London Stock
Exchange in 1989 and the Group now has 5.2 million customers and employs
over 13,000 people worldwide. For more information, please visit the Web
site at www.sagesoftware.com/moreinfo or call (866) 308-2378.
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