SOURCE: Innovari


April 04, 2016 09:00 ET

Sales Executive Michael Romeo Joins Innovari to Lead End-Use Customer Engagement and Partnerships for Utility IEP Programs

PORTLAND, OR--(Marketwired - April 04, 2016) - Michael Romeo joined Interactive Energy Platform (IEP) developer Innovari as vice president of end-use customer acquisition and fulfillment to drive awareness and excitement around U.S. and international IEP programs, helping fulfill Innovari's capacity commitments to utilities through the recruitment of -- and creation of partnerships with -- utility end-use customers.

"At the core of Innovari's business model is helping utilities build strong, mutually beneficial, and long-lasting partnerships with their customers," said Chris Hickman, CEO and President, Innovari. "Romeo has a long track record of growing businesses by establishing sustainable customer relationships. We're implementing IEP Programs with utilities around the globe, and his work will not only help drive Innovari's growth, but more importantly, it will also strengthen utility and end-use customer partnerships and financial performance."

Romeo comes to Innovari with 15 years of experience building and leading high-impact sales teams and providing successful national account-level management. Prior to joining Innovari, he served as the regional sales manager in the electronic-security products industry, where he led a 15-state region to generate higher sales growth by acquiring contracts with local, regional, and national companies. Other roles include direct sales manager for Tyco/ADT Security Systems, where he generated high-volume commercial sales across multiple districts, and as national sales and account manager for IGS Store Fixtures, where he focused on national accounts across retail and commercial and industrial (C&I) verticals.

"Joining the Innovari team is truly a dream job for a career 'sales guy' like myself because at the end of the day, all energy stakeholders win," Romeo said. "And this win-win-win business model goes beyond just the utility and the utility's customers; it extends across all of the communities where we do business, because our work is ultimately about optimizing the grid to deliver cleaner, more affordable, and more reliable power for everyone. And it all starts with that utility-customer partnership. I am looking forward to driving Innovari's 'Capacity for Change.'"

To read more about how Innovari is helping Kansas City Power & Light (KCP&L) strengthen utility partnerships with their customers, the article titled "Transforming Customers into Partners" in the March/April 2016 issue of Edison Electric Institute's Electric Perspectives provides insights from Terry Bassham, chairman, president, and CEO of Great Plains Energy and KCP&L. In the article, Bassham says: "Most important, the business model is designed to strengthen the relationship between KCP&L and our commercial and industrial customers -- which was one of the primary drivers behind choosing the IEP." The full article is available online.

About Innovari:
Innovari's Interactive Energy Platform connects utilities, their customers, and their communities to optimize grid performance and improve how the world uses energy. Innovari's solutions attack the electric grid's core problem -- the load duration curve -- unlocking access to affordable capacity that improves system utilization, electric reliability, and utility financial performance, while Innovari's non-profit, Plugged into Kids™, brings together utilities and their customers to help the children in their communities. By providing utilities with analytics, automation, and control over edge-of-grid capacity resources, Innovari enables two-way, verifiable automated demand side management (ADSM); dynamic load and phase balancing; renewable and distributed energy resources integration; and more. Innovari is the utility industry's Capacity for Change™.

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