SOURCE: Salsa Fiesta

Salsa Fiesta Logo, Salsa Fiesta, Mexican Food, Urban Mexican, Cesar Olivo, Mexican Restaurant Miami

May 18, 2010 08:53 ET

Salsa Fiesta Brings Recipe for Success to the U.S.

Venezuelan Entrepreneurs Bring Fast Casual Mexican Restaurant Concept to the U.S., Placing Emphasis on All-Natural Handcrafted Food and Original, Vibrant Recipes

MIAMI, FL--(Marketwire - May 18, 2010) - After seven years of mounting success and five restaurants and counting in Venezuela, husband and wife entrepreneurial duo, Cesar Olivo and Adriana Perez Benatar, brought Salsa Fiesta, their Urban Mexican fast casual concept, to Miami's Wynwood neighborhood in October, 2009. Located at 2929 Biscayne Blvd., Salsa Fiesta is quickly gaining momentum with Miami residents for its high quality, robust menu offering, despite its quick-service format.

"Most people are surprised to learn that we make all our food from scratch and by hand with almost nothing bought pre-made, except our tortillas and desserts," Cesar Olivo, co-proprietor of Salsa Fiesta, states. "We cut all our meats, produce, and cheeses fresh in our kitchen daily, using only original recipe marinades and salsas to provide ample flavoring. It's an approach to cooking that we're very accustomed to, but many people in the U.S. aren't used to experiencing."

Salsa Fiesta provides an attention to detail unfamiliar to most fast casual restaurants. In an industry where the term "fast" is synonymous with cutting corners, Salsa Fiesta goes back to the basics with its handmade approach to cooking with real, all-natural ingredients. Its menu features innovative culinary creations, offering guests a modern fusion of authentic Mexican dishes, Tex Mex recipes, West Cost creations, and Caribbean flavors. Salsa Fiesta breathes new life into Mexican cuisine with a delicious variety of tacos, burritos, fajitas, tostadas, tostones, quesadillas, flautas, taquitos, soup, salads, and more.

Cesar and Adriana are actively scouting their second Miami location as they pursue their plans to open two to three restaurants per year, before pursuing a more aggressive national expansion. To stay updated on the latest with Salsa Fiesta, follow it on Facebook at http://www.facebook.com/salsafiestagrill or Twitter @Salsa_Fiesta.

About Salsa Fiesta
Based in Miami, Florida, Salsa Fiesta provides fast-casual Urban Mexican cuisine, specializing in an extensive menu of handcrafted, fresh-to-order food. Salsa Fiesta prepares almost everything on its menu from scratch, cuts all meat and produce fresh in the restaurant, and offers a complex menu of authentic Mexican food. For additional information, visit: http://www.salsafiestagrill.com.

Contact Information

  • For editorial inquiries, contact:

    Eric Haley
    RedLetter PR
    (561) 351-8814
    Email Contact