SOURCE: San Francisco Bay Area Insurance Agency

San Francisco Bay Area Insurance Agency

April 16, 2012 10:00 ET

San Francisco Bay Area Insurance Agency of MassMutual Financial Group Builds Outstanding Team to Promote Financial Services to Asian South Bay Community

WALNUT CREEK, CA--(Marketwire - Apr 16, 2012) - The San Francisco Bay Area Insurance Agency Inc., a Massachusetts Mutual Life Insurance Company (MassMutual) General Agency, is continuing to focus attention on the South Bay Asian community, with a new Palo Alto office joining the first Milpitas office which opened three years ago and building a team of outstanding Asian financial professionals who speak multiple languages to meet the needs of the community.

Rebecca Ye, senior vice president in the firm's Milpitas office, is ranked as the number two manager nationwide for management for those who have worked for MassMutual less than four years. As a model of the mature career-changer that the San Francisco Bay Area Insurance Agency seeks, Ms. Ye is number four in team performance for the entire Agency and has qualified again for Management Council and Leaders Conference.

The Asian-American financial professionals on Ms. Ye's South Bay team all demonstrate a high level of achievement:

  • Christina Liu is a Blue Chip Conference qualifier
  • Amy Liu was recently named a Freshman Five qualifier
  • Amy Liu and Cindy Bao are both Fast Pace qualifiers
  • Total of 7 Leaders Conference qualifiers

"I am very proud of the strong organization and outstanding people we have working in the Peninsula and South Bay," said Ms. Ye. "We have a diverse workforce here and advisors who speak multiple languages to help meet the needs of the community and it's very gratifying to be able to help this community with financial analysis and strategies designed to meet their long-term needs."

The financial advisors in the South Bay offices work with the Chinese, Vietnamese, Indian and Korean community residing in the area and see a large opportunity for expansion. "We are aiming to double our sales force and double our sales performance in 2012 and plan to continue to expand our business in the Peninsula and San Jose areas," she said.

"Over the last couple of years we have built a strong Asian team in the South Bay and are looking for additional ambitious, smart people who want to expand this market and be part of a great organization," said Robert Fakhimi, General Agent and CEO, San Francisco Bay Area Insurance Agency.

The San Francisco Bay Area Insurance Agency is headquartered in Walnut Creek and has field offices in Milpitas, Fremont, Palo Alto and San Francisco. The firm is actively seeking more interested professionals to join the South Bay team.

About the San Francisco Bay Area Insurance Agency Inc.
With roots going back to 1891, the San Francisco Bay Area Insurance Agency Inc. is a significant contributor to the local economy, as shown by the following figures about the San Francisco Bay Area Insurance Agency and its detached offices (as of December 31, 2011):

  • More than 36,000 policyholders and clients1
  • Servicing over $859 Million in client policy and account values (including values of MassMutual and subsidiary insurance companies' insurance and retirement products and investment products offered through MML Investors Services, LLC, a MassMutual subsidiary.)
  • More than $5 billion in life insurance face amount in force2
  • Returned more than $8.5 million in dividends to its participating policyholders in 20113

Robert Fakhimi is CEO and Managing Partner of the San Francisco Bay Area Insurance Agency Inc. Headquarters is in Walnut Creek and branch offices are located in San Francisco, Fremont and Milpitas. Mr. Fakhimi can be reached at 888-803-3631, ext. 320 or by e-mailing him at Securities and investment advisory services offered through qualified registered representatives of MML Investors Services, member SIPC, Inc. 2121 N. California Blvd. Suite 395 Walnut Creek, CA 94596 (925) 979-2300.

About MassMutual

Founded in 1851, MassMutual is a leading mutual life insurance company that is run for the benefit of its members and participating policyholders. The company has a long history of financial strength and strong performance, and although dividends are not guaranteed, MassMutual has paid dividends to eligible participating policyholders every year since the 1860s. With whole life insurance as its foundation, MassMutual provides products to help meet the financial needs of clients, such as life insurance, disability income insurance, long term care insurance, retirement/401(k) plan services, and annuities. In addition, the company's strong and growing network of financial professionals helps clients make good financial decisions for the long-term.

MassMutual Financial Group is a marketing name for Massachusetts Mutual Life Insurance Company (MassMutual) and its affiliated companies and sales representatives. MassMutual is headquartered in Springfield, Massachusetts and its major affiliates include: Babson Capital Management LLC; Baring Asset Management Limited; Cornerstone Real Estate Advisers LLC; The First Mercantile Trust Company; MassMutual International LLC; MML Investors Services, LLC., member FINRA and SIPC; OppenheimerFunds, Inc.; and The MassMutual Trust Company, FSB.

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1 An insured, owner, or payer of a MassMutual policy or contract.
2 Amount of individual life insurance in force as of 12/31/11 related to products issued by MassMutual and its subsidiaries, C.M. Life Insurance Company and MML Bay State Life Insurance Company.
3 The amount of dividends to whole life policyholders in 2011.

Contact Information

    Erica Zeidenberg