SOURCE: San Francisco Equity Partners

San Francisco Equity Partners

February 02, 2011 08:00 ET

San Francisco Equity Partners Announces Closing of San Francisco Equity Partners III, L.P.

SAN FRANCISCO, CA--(Marketwire - February 2, 2011) - San Francisco Equity Partners ("SFEP"), a private equity firm focused on investments in the consumer products, consumer services and related business services industries, today announced the closing of San Francisco Equity Partners III, L.P., a $100 million investment vehicle. 

"The closing of SFEP III represents the ongoing validation of our investment strategy of focusing exclusively on growth companies operating in the consumer ecosystem," said Scott Potter, Founding Partner of San Francisco Equity Partners. "Despite a challenging economic environment, our portfolio companies have continued to deliver strong operational and financial performance, further differentiating SFEP as the financial and strategic partner of choice for high growth consumer brands."

SFEP's current portfolio of category-leading consumer companies achieved average annual revenue growth of 45% in 2010. The portfolio includes:

  • Method Home Products -- The largest green homecare brand in the U.S.
  • Yes To -- The fastest growing brand in the natural personal care market
  • Zoom Eyeworks -- A leading provider of fashion reading glasses and sunglasses
  • The Guild -- A multi-channel retailer and the largest online source of artist-made fine crafts
  • Luxury Link -- The Web's leading luxury travel resource

SFEP will continue to target equity investments of $5 million to $20 million in control transactions and growth equity financings, with the ability to lead larger transactions in conjunction with partners. 

About San Francisco Equity Partners
San Francisco Equity Partners is a private equity firm focused on growth investments in the consumer products, consumer services and business services industries. SFEP partners with expansion-stage companies that have reached an inflection point in their development, where they can benefit not only from growth capital, but also from SFEP's deep operational, financial, and industry experience. For more information about SFEP please visit www.sfequitypartners.com.

Contact Information

  • Media Contact:
    Jeff Fox
    The Blueshirt Group (for San Francisco Equity Partners)
    415-828-8298
    Email Contact