Sanford Health Selects PerfectMind's Member-Management Software to Run Fast-Growing Chain of Weight-Management Outlets

VANCOUVER, BRITISH COLUMBIA--(Marketwired - April 8, 2015) - Sanford Health, a U.S.-based healthcare provider with more than 26,000 employees, chose PerfectMind to run Profile by Sanford, a new comprehensive weight loss management program that helps people become more proactive about their own weight management. The fast-growing program has 25 locations currently, with plans to open over 300 corporate stores and franchise outlets within five years.

"We need software that meets all the needs of our business model today, is easy to implement and maintain, and supports our growth," said Russell Knoeppel, IT Director at Profile. "PerfectMind's software was the best fit for us because it is geared specifically for businesses that service members. And the fact that its software platform also provides marketing automation, online booking, payment processing, point of sale, e-commerce, inventory, and customer relationship management, was icing on the cake."

Profile by Sanford is designed by Sanford Health's physicians and scientists and focuses on nutrition, activity and lifestyle for short and long-term success. Profile engages customers in one-on-one consultations related to their physical activity and daily consumption of foods, and allows them to purchase food and devices such as body scales to track their weight loss.

PerfectMind will facilitate Profile by Sanford's aggressive expansion plans because the software can be deployed quickly and easily, noted Knoeppel. This will allow Sanford to add new franchises and corporate stores, and seamlessly manage all business functions of the various locations as the program expands. Profile by Sanford expects to fully transition to the new software over a four-month timeline, by July 2015. Typically a comprehensive switch to new business management software for a large member-based health organization takes about one-and-a-half to two years, noted Knoeppel.

PerfectMind's software helps companies become more integrated and efficient while creating deeper customer relationships and building customer loyalty. This results in increased customer retention and referral, and enhanced sales. PerfectMind has invested heavily in product development, customer service, and its cloud infrastructure to ensure its clients get the software and support they need to provide the best possible experience for their customers.

"We are thrilled to partner with a prestigious organization like Sanford Health, the largest non-profit healthcare organization in the U.S.," said Farid Dordar, founder and CEO of PerfectMind. "Sanford's weight loss program strives to help members proactively manage their weight, a process that requires an ongoing commitment to behaviour change. PerfectMind's software will enable Profile by Sanford to precisely track member activities, progress and results, and support their members to meet and maintain their weight-loss goals."

After spending a year-and-a-half developing an open-source software system, Sanford's management decided against investing more money and time to customize it to meet the program's needs. Instead, Knoeppel said, Sanford invested in PerfectMind, a robust new software system that works for the company today and enables and supports future growth.

PerfectMind provides software for member-based businesses of all sizes in targeted verticals such as parks and recreation, health and wellness, education and service industries. To learn more about PerfectMind and its member management software, please go to: http://www.perfectmind.com/socialsite/enterprise-recreation-management-software/.

About PerfectMind

Established in 2000, PerfectMind is an industry-leading cloud-based member management software provider. Its robust Platform as a Service (PaaS) offering helps companies and organizations of all sizes manage their operations, marketing and finance functions, simply, efficiently and effectively. The company has more than 5,000 customers in 21 countries in North America, Australia and Europe in verticals such as health and wellness, education and the service industry.

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