SOURCE: Santa Barbara Wellness Institute

August 13, 2008 17:20 ET

Santa Barbara Wellness Institute Launches With New Website and Online Community Dedicated to "Building a Better You"

Website Is First Step for Organization That Will Provide Consumers With Products and Information to Help Them Achieve Total Wellness

SANTA BARBARA, CA--(Marketwire - August 13, 2008) - The Santa Barbara Wellness Institute has opened its virtual doors with the launch of a new Website dedicated to providing consumers with the tools they need to achieve a balanced, healthy lifestyle. The Website also plans to host an active online community that will include blogs, user profiles, live streaming video and downloadable audio files.

The Website, or, is the first phase in the development of a multi-faceted organization that will offer education, online communities and a wide array of unique products that are the building blocks for a healthy mind, body, and spirit.

Based in Santa Barbara, Calif., the Santa Barbara Wellness Institute has attracted a group of the country's top health, fitness, and personal growth experts, all of whom are committed to sharing their expertise with consumers. In addition to serving on the Institute's Advisory Board, they review the products and the resources available from the Santa Barbara Wellness Institute to ensure the highest quality standards. The Advisory Board's founding members include:

-- Jack Canfield (co-author of the perpetual best selling Chicken Soup for the Soul book series and personal development coach),

-- Kathy Smith (fitness guru and author of a wide range books on health and fitness),

-- Dr. Howard Cutler (renowned spiritual visionary and co-author with the Dalai Lama of the Art of Happiness book series).

"Life has gotten so complex that many of us are struggling to find balance," said Rowland Hanson, co-founder of Santa Barbara Wellness Institute. "A holistic approach of focusing on the health of not just our bodies, but also our minds and our spirits, can enable people to achieve true wellness. Santa Barbara Wellness Institute is dedicated to providing everyone with the tools they need to do that. We truly can help build a better you."

At, consumers will find products for the mind, body and spirit that are selected by the Santa Barbara Wellness Institute for their superior quality and distinct approach to health and well-being. Examples of products currently available include:

-- To build a better Mind - Jack Canfield's new Dream Big collection, a complete system of life-planning tools,

-- To build a better Body - Kathy Smith's nutritional supplements and exercise DVDs,

-- To build a better Spirit - The Art of Happiness CDs and books by the Dalai Lama and Dr. Howard Cutler.

"We are very pleased at the positive reaction we have received from consumers," said Joellyn Conk, co-founder of Santa Barbara Wellness Institute. "People are excited that they finally have a one-stop shop for wellness. From information to products to links to other highly respected wellness sites, a person now has one site to visit in order to access everything they need to achieve their health related goals."

In addition to serving as a place for education and discovery of products, the Santa Barbara Wellness Institute will provide visitors with an opportunity to participate in a community of wellness through a variety of interactive tools. Visitors can read and contribute to the site's blogs, view live streaming videos that they can send to friends and family, create personal profiles, download audio files and more.

In 2010, Santa Barbara Wellness Institute plans to open an environmentally sustainable physical location in Santa Barbara, Calif. that will serve as a premiere global facility for wellness products and education.

For more information, please go to or contact Jeff Braslin at

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