VisApp, LLC

May 02, 2012 11:36 ET

Sarasota Software Company Wins Award at Silicon Valley Conference

VisApp, LLC Wins Best Product, Best Business Model Awards at DEMO Spring 2012

SARASOTA, FL--(Marketwire - May 2, 2012) - VisApp, LLC presented their Showoff Home Stager widget at the DEMO Spring 2012 Conference in Santa Clara, CA, and came home with the award for Best Presentation, Best Business Model, Best Product in the Cloud Computing category.

"We were very pleased to be invited to the event, and were thrilled to earn the recognition that we did," said VisApp founder Bobbie Ayers. "The competition is fierce at events like these, and this result can only bode well for VisApp's future."

The rules of the competition permitted each company only six minutes to talk about their products during the presentation. Bobbie, her husband Ralph and Ravi Ghai chose to do a skit highlighting the product's benefits to average consumers, and how Showoff Home Stager helps real estate agents and home buyers visualize what properties would look like after landscaping, major renovations or interior decoration.

The Showoff Home Stager widget (which is accessible via is tied to a platform that was developed for realtors who needed something to help buyers see past the sometimes-questionable decorating and design choices of previous residents.

"The appeal of Showoff Home Stager is simple: it lets homeowners and new homebuyers see what their properties would actually look like after landscaping projects, major renovations or interior decoration," said Ayers. "But it's more than just a visualization app: it's a way for contractors and suppliers to generate qualified leads from consumers who are in the process of making home-related design and purchasing decisions."

"If a prospective buyer just can't get over an outdated kitchen or a strangely painted room, the realtor uses the Showoff Home Stager to create an alternate model, illustrating what the house would look like with the appropriate updates," Ayers explained. "They can digitally replace the problem elements and show the prospective buyer how changes can improve the property."

Similarly, the Home Makeover widgets allows homeowners and homebuyers alike to digitize a photo of a home and then digitally apply new paint colors, roofing, furniture, flooring and window coverings. Once users are happy with the result, they can easily get an estimate for the project from licensed, professional contractors.

Contractors have an incentive to use Showoff Home Stager because requests for quotes require no effort on their part, and they come from homeowners who are seriously considering a renovation project.

VisApp was one of 73 companies selected by VentureBeat to launch at the DEMO Spring 2012 Conference that took place on April 17 to 19, 2012. The company was founded in 2010 and is headquartered in Sarasota, Florida with 10 employees.

About VisApp, LLC
VisApp, LLC, based in Sarasota, Fla., is a leading developer of visualization technology that offers innovative and easy-to-use visualization software tools to individuals and businesses. VisApp's flagship application for homeowners,, lets users design and visualize home improvement projects, select from a catalog of suppliers' products available in the marketplace, and connect with suppliers and contractors. PC Magazine ranked the top home improvement application among The Best Free Web Apps of 2011 and 2010. It recently won the BizTech Award for Best Website for Generating Business and Leads and won the Cloud Computing category at DEMO Spring 2012 in Silicon Valley, CA. VisApp also provides a lead generation service for contractors, and allows contractors and suppliers to host the Visualizer on their own websites for a fee. For more information visit the company's website at

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