July 12, 2010 01:00 ET

Sarenza Launches Continental Women's Shoes Competition for UK Fashion Bloggers

PARIS, FRANCE--(Marketwire - July 12, 2010) - Leading French Shoe Company, Sarenza recently set a challenge to a group of UK fashion bloggers revealing a whole new world of heel tottering possibilities to women everywhere in the process.

The French shoe company invited a cluster of fashion diehards to contend for the place of the most stylish fashionista. The winner will receive an amazing prize of a weekend in Paris as well as recognition of their delectable sense of style!

The fashion loving bloggers are all women from the UK and bona fide fashion addicts who each have their own very unique look. Sarenza decided to contact them after launching in the UK after many years of success finding the most gorgeous women's shoes and selling them to women in the company's birthplace of France.

Visiting Sarenza's online shoe shop is like opening a dream shoe box collection of sought after names in women's footwear and popular international brands like Guess, Timberland, Nike and Skechers as well as rising brand names from throughout Europe such as Castaner, Pataugas and Ripicca. These are what are referred to by Sarenza as their 'Continental Fashion Findings' and they want to help their UK customers to discover them too.

The idea was thus born for the UK's top fashion luvvies to test run their wide choice of stylish shoes, show how many jaw dropping styles are available from all over Europe and introduce their new UK base to some fresh looks. None of the more European designers in Sarenza's collection are yet known in this country, so they are set to have fellow style peers green with envy with their exclusive appeal.

British shoe addicts are sure to have their pedicures at the ready as soon as they clap eyes on the final shortlisted bloggers - who can all be found on Sarenza's blog page on their online UK shoe shop - showing off their fabulous shoes that they have incorporated into their own fun looks and submitted a picture of themselves modelling the results.

Each of the style savvy fashion commentators loved the fresh injection into their wardrobes of timeless French, Spanish and Italian glamour. However, the fun really started when they put an edgy, funky UK twist on their new shoes and showed how every single woman can wear the same pair of shoes completely differently.

After seeing how they embraced the challenge, UK shoe lovers are sure to be inspired to get in on the action too!

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