SOURCE: Liveality Inc.

LIVEALITY. The Power of Celebrating Memories

July 10, 2013 06:00 ET

Saris Cycling Group Celebrates the Love for Cycling and All Things Iowa

Download Your Free Keepix With the Experience in Pictures

MADISON, WI--(Marketwired - July 10, 2013) -  Bike rack manufacturer Saris Cycling Group is devoted to cycling and building bike-friendly communities. No place in the United States will be more cycling friendly than Iowa between July 20-27, as riders from all over the country descend on the Midwest for RAGBRAI, a 468-mile ride through the Iowa countryside. 

Saris if offering the first 3,000 riders to register for a FREE download of The Ride experience in a beautiful 48-page digital commemorative book called a Keepix. Go to or by stopping by the SARIS booths during the ride at each host city. Iowa native Carl Helle and his LIVEALITY team are working with Saris to capture the sights, scenery and saddle-riding for this incredible memory keeper.

"We are excited to see so many riders enjoying the wonders of cycling and adventure," said Chris Fortune, Saris President. "At Saris, we believe that the bicycle can enhance the quality of life for people throughout the world." 

Follow Carl's journey at LIVErideIowa. Raised in Earlville, Carl's Iowa roots run 4 generations deep. Carl will be riding with "Team Outspokin'" wearing his Go Pro Camera, blogging, and enjoying the food stops along the way. "Saris is committed to fun, effective ways to increase bicycling and building bicycle culture in communities. I am excited to play a part in their efforts!" said Carl.

About Saris Cycling Group

Saris Cycling Group, Inc. is located in Madison, WI. Saris Cycling Group is an industry leader committed to bicycle advocacy and is a U.S. manufacturer of Saris Car Racks, Saris bicycle parking and infrastructure, CycleOps indoor cycling products, and PowerTap cycling power meters. For more information, visit or call 800.783.7257.


LIVEALITY is a technology company providing a unique marketing approach to Celebrate The Power of Memories. LIVEALITY captures the passion and achievements of endurance events, youth sports, company brand, schools and camps. LIVEALITY creates personalized mobile and online commemorative books called Keepix to showcase an organization or brand and build connections. Our software makes it easy to capture and share special moments.

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Contact Information

    Tim Stanton
    Director of Marketing
    Saris Cycling Group