SOURCE: Sax Inc.

Sax Inc.

August 03, 2016 16:57 ET

Sax Inc. Becomes a Leading Creative Agency

Unorthodox Creative Agency, Experts in Multigenerational and Multicultural Marketing, Has Signed the Golden State Warriors, Amber Rose, and the State of California; Promises to "Be Your Brand's Soulmate"

LOS ANGELES, CA--(Marketwired - August 03, 2016) - The creative agency, Sax Inc., unveiled its new branding and website today along with an expanded nationwide roster of top-tier clients from the realms of sports and entertainment to education, government and the nonprofit sector. Sax is a multidisciplinary design, marketing, advertising and event production firm that exemplifies its company motto "Strategy. Engagement. Execution." by blending structured business acumen, fluid creativity and bold innovation.

Major clients Sax is working with include the NBA's Golden State Warriors, leading historically black college Howard University, Amber Rose and the California Housing Finance Agency.

Arguably the most unorthodox creative agency in the world, Sax takes pride in being an oxymoron: the work is all at once safe and edgy, both familiar and unconventional. The agency describes itself as the new age culture puppeteers -- big thinkers, creatives, digital natives and storytellers focused on adding value and monetizing brands. At the same time the approach is simple: "Be easy to work with and deliver exceptional results."

Sax wears its diversity like a badge of honor, with multigenerational and multicultural marketing at its core. Reaching these audiences isn't just some trend; it's the new economic reality. For Sax, it's not only what the company does; it's who the company is. Owned and led entirely by an incredibly talented team of women of color -- double minorities shaking up a lily-white field.

The firm has made a mission of becoming a perfect partner for complicated organizations serving multiple stakeholders -- from publicly held companies to government agencies across the nation.

The team is led by President and CEO Kara Sax, who brings extensive experience leading strategy, sales, marketing and digital agency operations for many companies across virtually every field. She has a proven track record of creating brand recognition, expanding company vision and increasing revenue streams and profitability.

"We noticed that strategy has been demoted to a Google search engine box, so our firm's culture was born and built on a promise: Your brand is our baby," says Kara Sax, President and CEO of Sax Inc. "What we do is always both smart and heartfelt. We are our clients' cheerleaders and champions. We believe being honest and ethical doesn't just mean something -- it means everything."

Tamara Keller also leads the team as Chief Operating Officer and holds multiple master's degrees; bringing to the table her intense, analytical expertise and over 15 years of experience in strategic consulting and project management to her clients and her overall project approach.

"My mantra is 'all plans must work on paper first,'" says Tamara Keller, COO of Sax Inc. "We dream big, but then we don't just guess whether ideas will work -- we research, analyze and create road maps so that we can execute flawlessly. Anyone can have a big idea but actually making it happen is what separates the successful from the unsuccessful. Our team is small, but we think big and find a way to make our big ideas happen."

Sax Inc. brings special attention to organizations making an impact in the community and has partnered with The Debbie Allen Dance Academy to build funding campaigns, raise sponsorship dollars, solidify global partnerships and launch national touring productions. Other projects Sax Inc. has worked on in the realm of philanthropy include Swin Cash's non-profit Cash for Kids, the Arts Empowerment Project in Charlotte, North Carolina, iMentor Chicago and the Bridge Builders Foundation.

About Sax Inc.
Sax Inc. is a full service creative agency offering brand activation, identity and strategy; experiential and cause-related foundation marketing; B2B services; sponsorship procurement; project management; new product launches; multicultural marketing; social media development; advertising; and all of the creative services to make their clients look amazing every step of the way. For more information go to:

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