SOURCE: Element 21 Golf Company

October 23, 2007 12:20 ET

Scandium "Gyro" Technology From Element 21 Golf Company Wins Big on the Champions Tour at the AT & T Championship

TORONTO--(Marketwire - October 23, 2007) - Element 21 Golf Company ("e21") (OTCBB: EGLF) (FRANKFURT: BJQ), the manufacturer of advanced Scandium Alloy golf and bio-fibre fishing equipment, are pleased to announce a rookie player on the Champions Tour has won the AT&T Championship played this past weekend at Oak Hills in San Antonio Texas using Eagle One Scandium Golf Shafts.

This Nike Golf sponsored player incorporated Element 21 Scandium technology into his Nike iron clubs in early 2006, and has since moved to the leading position in GIR from 176th to a 1st on the PGA in the spring of 2007. This is only his second Champions Tour event, as he turned 50 on October 2. He fired a closing round of 6 under par 65 on Sunday for a two-stroke victory over his closest competitor. This 11-time PGA Tour winner with earnings in excess of 13 million switched to Element 21's Eagle One Scandium shafts and continued to impress onlookers during this windswept tournament at 15 strokes under par, and ranked number 2 in greens-in-regulation at 77.8%. He was quoted as saying, "Some tricky winds on a good golf course and major championship winners were all over the place."

Element 21-engineered "gyroscopic" balls will keep ball flight on course in a precise direction initiated at launch, even in very windy conditions. The golf ball cuts through shifting air masses because of centrifugal force generated parallel to the line of the launch. This "gyroscopic" effect has been engineered into hybrids and irons utilizing Element 21 Scandium Technology, by minimizing the ratio of the sidespin to the backspin of the golf ball in flight. This is one of the most unique features of the hybrids and iron clubs using Element 21 Scandium Technology, and provides unprecedented accuracy even on windy days.

Once a golfer hits a ball, the ball has been given speed, direction and spin. The spin of a golf ball has two components: a sidespin and a backspin. By controlling the spin and spin ratios, the accuracy and distance are maintained even in most difficult playing conditions. This effect will be illustrated and explained in an Element 21 Scandium Technology infomercial.

Player testing (during the Wealth Expo in New York on September 19-21, 2007) using Element 21 Scandium Technology and recorded by the Zelocity Pure Launch Monitor demonstrated spin ratios as low as 17-rpm sidespin over 2500-rpm backspin. The graphite shafted clubs of major manufacturers demonstrated on average of 250-rpm sidespin to 2200-rpm backspin. On a slice or a draw the sidespin of a golf ball is over 500 rpm.

The side-to-back spin ratio of Element 21 Scandium 6 iron can be easily tested on a launch monitor in many golf equipment retailers, and compared to any other irons. The USGA conforming, brand new 6 iron-test-club is available to be purchased at (1-888-365-2121) for only $49.95. Find out how Element 21 Scandium Technology benefits every golf player on every hole.

About The Element 21 Eagle One Scandium Shafts:

Element 21's Eagle One Scandium Alloy shafts are manufactured using a proprietary 25-step production process to create a seamless, extruded shaft. Variable wall thickness and the alloy's high tensile strength results in a vibration dampening system called ShockBlok™ with 270% better shock attenuation than steel shafts that protects golfers' bodies, bones and joints. Each Element 21 shaft is made from a single piece of Scandium Alloy resulting in unmatched consistency from club to club as well as unprecedented accuracy and distance and an industry-leading torque of as low as 1.4 degrees. On average, the Element 21 Scandium Alloy shaft registered substantially longer distance than any other shaft it tested against, in some cases by as much as 16 yards at identical swing speeds, using identical 6 iron heads for the test.

While the added distance of the Element 21 Scandium Alloy shafts was impressive the dispersion/accuracy ratings it achieved were even more overwhelming. The Scandium Shafts recorded dispersion/accuracy ratings as low as +/-1.33 feet from the target zone on center hits. This low dispersion rating showed that the Element 21 Scandium Shafts are nearly 5 TIMES more accurate than their nearest competitor.

About Element 21 Golf Company:

Element 21 Golf Company (e21) develops and markets award-winning golf and fishing products made from the Company's next-generation, proprietary Scandium Alloys. Element 21's high performance products deliver dramatic improvements in distance, consistency, accuracy and feel over the most popular products in the US$5.5 billion golf and the US$48 billion international fishing markets.

Originally developed for advanced aeronautics in jet fighters including the MiG, Element 21's patented Scandium Alloys provides the highest strength-to weight ratio of any material currently used in sports -- 25% improvement over Titanium, 40% improvement over Graphite/Epoxy, 52% improvement over Aluminum, 70% improvement over Steel. They also provide unique vibration dampening properties resulting in products with unprecedented feel over competing materials.

Element 21 Golf Company has recently expanded its product line to include fishing equipment that has quickly secured international recognition by winning several top honors at the 2007 ICAST, the world's largest sports fishing trade show.

Forward-Looking Statements.

Statements in this release, other than statements of historical fact, may be regarded, in certain instances, as "forward-looking statements" pursuant to Section 27A of the Securities Act of 1933 and Section 21B of the Securities Exchange Act of 1934, respectively. "Forward-looking statements" are based on expectations, estimates and projections at the time the statements are made, and involve risks and uncertainties which could cause actual results or events to differ materially from those currently anticipated, including but not limited to delays, difficulties, changed strategies, or unanticipated factors or circumstances affecting e21 and its business. A number of these risks and uncertainties are described in e21's periodic reports filed with Securities and Exchange Commission. There can be no assurance that such forward-looking statements will ever prove to be accurate and readers should not place undue reliance on any such forward-looking statements contained herein, which speak only as of the date hereof. e21 undertakes no obligation to republish revised forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

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