SOURCE: Scotiabank Toronto Waterfront Marathon

STWM

January 08, 2015 08:00 ET

Scotiabank Toronto Waterfront Marathon Awarded IAAF Gold Label

TORONTO, ON--(Marketwired - January 08, 2015) - The 2015 Scotiabank Toronto Waterfront Marathon has been awarded Gold Label status by the International Association of Athletics Federations (IAAF) -- the sport governing body's highest recognition level.

IAAF Road Race Label Events are races that the International Association of Athletics Federations (IAAF) designates as one of the "leading road races around the world." The classification was first introduced in the 2008 running season. The Scotiabank Toronto Waterfront Marathon is the sole Canadian marathon to achieve this level of recognition and only the fourth in all of The Americas. Boston, Chicago and New York, which are all part of the World Marathon Majors series, also received Gold Label recognition.

"The IAAF Gold Label signifies that the Scotiabank Toronto Waterfront Marathon is in a unique class of road races and is one of the best races in the world, in terms of both organization and quality of athletes participating," said Paul Hardy, IAAF Competitions Director. "For this, it has achieved the highest level of road race recognition granted by the IAAF -- an IAAF Gold Label."

In order to be recognized by the IAAF, a race must show that it can meet a long list of criteria. Gold Labels have the strictest requirements, followed by Silver, then Bronze. Races that receive IAAF Gold Label status, must present:

  • An international elite field, which requires at least five nations to be represented by runners with times faster than the IAAF's guidelines.
  • A race course must be closed to vehicular traffic and measured to the Association of International Marathons and Distance Races (AIMS) standard with full electronic timing used to generate the results.
  • A race that is organized in a way that minimizes ecological damage to the surrounding areas.
  • A specified number of doping tests.
  • Equal distribution of prize money for the participants, irrespective of gender or nationality.

"Our goal is to build top-quality, international road races in Toronto and across Canada," admits Race Director Alan Brookes. "When we started thirty years ago people told us -- if you want a decent race you'll have to go to the States. Seven or eight years ago, one of the major athletic brands told us they weren't interested in sponsorship, because Toronto would never have a major marathon. We were motivated to put this marathon on the map and are proud to have been recognized at this elite level."

Over the past eight years, the record for the fastest Men's marathon on Canadian soil has been broken four times at the Scotiabank Toronto Waterfront Marathon. The race also hosted the fastest Women's time on two occasions, including the current course record of 2:22:43, set by Koren Jelela Yal in 2011. Leading Canadians have shone at this event. Both Krista DuChene (2:28:32) and Lanni Marchant (2:28:00) broke the Canadian women's marathon record that had stood for 28 years in Toronto, while Reid Coolsaet and Eric Gillis each earned their Olympic qualification.

"Every year, the Scotiabank Toronto Waterfront Marathon is an inspiring example of athleticism, philanthropy and community spirit coming together," said Claude Norfolk, Senior Vice President of Toronto Region at Scotiabank. "Scotiabank is proud to be the lead sponsor of this world-class race."

The 2015 edition of the Scotiabank Toronto Waterfront Marathon is scheduled for Sunday October 18th and will also serve as the Canadian National Championship for the first time.

About the Scotiabank Toronto Waterfront Marathon
An IAAF Gold Label race, the Scotiabank Toronto Waterfront Marathon is Canada's premier, big-city running event, and the Grand Finale of the 8-race Canada Running Series. In 2014 it attracted more than 26,000 participants from 60 countries, raised $3.67 million for 173 charities through the Scotiabank Charity Challenge, and contributed an estimated $35 million to the local economy. In 2014 it also became the first marathon to be livestreamed globally on YouTube, attracting viewers from 115 countries. In 2015 it will host the Athletics Canada National Marathon Championships and the international Bridge The Gap movement www.torontowaterfrontmarathon.com.

About Scotiabank
Scotiabank is a leading financial services provider in over 55 countries and Canada's most international bank. Through Bright Future, our global philanthropic program, Scotiabank and its employees support causes at a grassroots level across six pillars: health, education, social services, arts and culture, environment and sports. Recognized as a leader for our charitable donations and philanthropic activities, Scotiabank has contributed on average $50 million annually over the last five years to community causes around the world. Visit us at www.scotiabank.com.

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