SOURCE: CommCentric Solutions

CommCentric Solutions

November 14, 2013 08:00 ET

Scott Campbell Joins IT Channel Marketing Firm CommCentric

TAMPA, FL--(Marketwired - Nov 14, 2013) - One of the technology channel's most experienced writers, Scott Campbell, is joining the CommCentric Solutions team. The IT channel marketing communications and PR agency announced today that Campbell comes aboard Nov. 18 to support the firm's growing international customer base. In addition to further strengthening CommCentric's content marketing services, Campbell brings even greater depth to the company's extensive channel-focused knowledge from his interaction with numerous corporations within the IT channel, including solution providers, vendors, distributors, research firms, financial analysts and others over the past 16 years.

Campbell joins CommCentric as a senior IT channel communications specialist after most recently serving as Security Threats & Trends Analyst at Clearwater, Fla.-based ThreatTrack Security Inc., which specializes in helping organizations identify and stop Advanced Persistent Threats (APTs), targeted attacks and other sophisticated malware. Prior to ThreatTrack, Campbell was with UBM Channel, a one-stop shop for accessing, enabling, managing and accelerating technology sales. While with UBM, Campbell was an award-winning journalist, covering multiple beats and in key positions ranging from distribution editor to assistant news editor. In 2012, he received a Folio Gold award for Best Online News Coverage for reporting from Joplin, Mo., on how solution providers helped customers after the tornado struck that community.

"Because we're completely centered on the channel, Scott's extensive industry experience is an ideal fit for our organization and our client base," commented CommCentric President Lynette Bohanan. "It's precisely this depth of insight our clients need to reach and drive growth in this dynamic aspect of the overall IT industry. We're fortunate to have him on our team."

A University of Pittsburgh graduate with a BA in English Writing/Journalism, Campbell describes the position with CommCentric as "especially ideal considering my strong interest in applying what I've learned as a journalist to all the different types of businesses comprising today's IT channel. My goal is to help technology companies serve their customers better, and I'm looking forward to this next career step."

ABOUT COMMCENTRIC
CommCentric Solutions is a full-service marketing communications/public relations agency focused exclusively on the technology channel. The agency's fast-growing national and international customer base includes FORTUNE 500 global market leaders as well as emerging companies including technology distributors, vendors, IT services companies and managed services providers.

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