Scotties

Scotties

June 03, 2013 10:46 ET

Scotties Partners with Canadian Architect and Interior Designer Dee Dee Taylor Eustace for the Perfect Touch of Style and Design

TORONTO, ONTARIO--(Marketwired - June 3, 2013) -

Editors Note: There are five photos associated with this press release.

Scotties (www.scotties.ca), Canada's best-selling facial tissue brand, is partnering with top Architect and Interior Designer, Dee Dee Taylor Eustace (www.taylorhannaharchitect.ca), on a new, summer-long print advertising campaign to show how Scotties brilliant box designs add a perfect touch of style and design to every room.

"As an Architect and Interior Designer, I always start with a design plan and love choosing tones that contrast with colour from accents such as tissue boxes, flowers and accessories," says Dee Dee Taylor Eustace. "I'm very happy to work with the team at Scotties to demonstrate how its unique box designs are the perfect touch to any room décor, providing a wide range of accents that blend perfectly into your personal design style. Keep it timeless and elegant."

To view the photo of Dee Dee Taylor Eustace, please visit the following link: http://media3.marketwire.com/docs/DEEDEE.jpg.

Drawing the Blueprint for an Ideal Partnership

"Consumer research tells us that Canadians care just as much about the style and design of their Scotties box as they do about the premium quality of the tissue inside," says Nancy Marcus, Corporate Vice President, Consumer Marketing at Kruger Products. "We are delighted to partner with such a credible Canadian Architect and Interior Designer, Dee Dee Taylor Eustace to give relevance to our ad campaign through her insights and style tips that demonstrate how every Scotties design box has a room in mind," she says.

Dee Dee will be featured in full-page Scotties print ads running in leading English and French lifestyle magazines across Canada this summer. One of Canada's most respected design experts, Dee Dee will share her style expertise on how to incorporate Scotties boxes into any home's design palette.

To view the Scotties 2013 Ad Campaign, please visit the following link: http://media3.marketwire.com/docs/Design-Plan.jpg.

The Perfect Touch for Any Design Plan

The Scotties line-up includes 10 collections and more than 60 box designs. From sophisticated and feminine, to luxurious, stylish and super sleek, Scotties designs add easy, affordable pizzazz to every home décor.

Several new Scotties Lotion and Supreme box designs will be introduced this summer. Scotties Lotion is the brand's softest, premium-quality 3-ply tissue made with Aloe and Vitamin E that is mild and gentle on your skin. Scotties Supreme is thick, irresistibly soft and offers four new rich and sophisticated designs.

Seasoned Trend Tips from Dee Dee

Dee Dee is quick to note that Scotties extensive design collection can add trending accents of colour throughout the house. "It's so easy to pick-up on designer trends with Scotties," says Dee Dee. Here are some tips:

"Black and white is a simply classic style, and this Scotties design will add a touch of graphic contrast to any room."

To view the Scotties Black and White Design, please visit the following link: http://media3.marketwire.com/docs/Scotties-Black.jpg.

"This rich golden quilted pattern blends elegantly into rooms with metallic or jewel-toned accessories."

To view the Scotties Golden Quilted Design, please visit the following link: http://media3.marketwire.com/docs/Scotties-Gold.jpg.

"Accents can really create a mood, and the candles on this Scotties box give a room a touch of warmth and romance."

To view the Scotties Purple Candles Design, please visit the following link: http://media3.marketwire.com/docs/Scotties-purple.jpg.

For more information and to view the complete Scotties collection, please visit www.Facebook.com/ScottiesTissue and www.Scotties.ca.

About Dee Dee Taylor Eustace

Dee Dee Taylor Eustace is the founder of Taylor Hannah Architect Inc., specializing in high-end residential architecture and interior design. Dee Dee has worked on numerous residential and commercial projects at Canada's premier addresses. Her projects range from yachts and airplanes to metropolitan estates and luxury condos. She is also a partner in Montclair Construction and Ellis Fine Cabinetry, which specializes in high-end millwork. She has appeared on numerous TV and radio shows, including three visits to The Oprah Winfrey Show. Dee Dee was a host of HGTV's Love By Design and has a new show airing on HGTV in June 2013 called The Real Designing Women. She is a member of the Ontario Association of Architects, the Royal Architecture Institute of Canada, Governor General Performing Arts Committee representing Ontario and the Boundless Campaign for the University of Toronto representing the Faculty of Architecture.

About Scotties and Kruger Products L.P.

Scotties, Canada's best-selling facial tissue, has been a proud supporter of the Canadian Breast Cancer Foundation since 2005 when it created its first limited-edition, fund-raising Tribute Box. Kruger Products, makers of Scotties facial tissue, is one of the Foundation's top five national partners.

Kruger Products is Canada's leading tissue manufacturer and serves the Canadian market with such well-known brands as Cashmere and Purex Bathroom Tissue, SpongeTowels and Scotties, in addition to away-from-home products for industrial and commercial use. Kruger operates facilities in Quebec, Ontario and British Columbia.

Dee Dee Taylor Eustace and Nancy Marcus are available for interviews.

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