SOURCE: Scout Analytics

Scout Analytics

April 25, 2013 09:00 ET

Scout Analytics Invited to Participate at Leading Industry Events

Recurring Revenue Experts to Exhibit and Speak at ABM Annual Conference, Cloud Analytics Summit, AATC, and Media Executive Forum

SEATTLE, WA--(Marketwired - Apr 25, 2013) - Scout Analytics™, the leading provider of recurring revenue management solutions, today announced their participation at prominent industry events in the coming months, including ABM Annual Conference, Cloud Analytics Summit, AATC, and Media Executive Forum.

ABM Annual Conference
What: Featured speaker
When: Mon., April 29 at 9:45 a.m. ET
Where: The Omni Amelia Island Plantation Resort, Amelia Island, FL
Description: Matthew Shanahan, SVP of marketing and strategy for Scout Analytics, will join industry experts from, Bizo, Penton, 1105 Media, and DeSilva + Phillips to discuss "The B-to-B Company of the Future: A Fully Integrated Enterprise?." Shanahan and fellow thought leaders will debate the emerging role and value proposition of b-to-b, including what the b-to-b company of the future looks like, how it will be organized, and the impact of the morphing roles of media, marketer and agency on the b-to-b landscape.

Cloud Analytics Summit
What: Featured speaker
When: Thurs., May 2 at 4:40 a.m. ET
Where: Apella Conference Center, New York, NY
Description: Adam Reinebach, EVP of marketing services at SourceMedia, will join Jeff Kaplan of THINKStrategies for a Real-World Success Story session on "How SourceMedia Leverages Cloud Analytics to Maximize Customer Value." Adam will discuss how SourceMedia utilizes predictive analytics from Scout Analytics to greatly improve sales productivity and customer satisfaction.

AATC 2013
What: Silver sponsor
When: Tues., May 7 - Thurs., May 9
Where: The Palace Hotel, San Francisco
Description: Scout Analytics will be showcasing their Recurring Revenue Management solution which helps subscription businesses identify hidden revenue opportunities, minimize churn and maximize customer lifetime value. Conference attendees are invited to visit the Scout Analytics booth on the exhibitor floor, where executives will be providing live product demonstrations and discussing how businesses can harness customer usage data to continually refine their retention strategies, rate plan structure, marketing campaigns, and selling strategies for maximum revenue impact and customer loyalty.

Webcast: Understand the Health of Your Customer Base and Grow Revenue
What: Zuora and Scout Analytics joint Webcast
When: Wed., May 15 at 10:00 a.m. PT
Description: Monika Saha, product marketing manager for Zuora and Matthew Shanahan, SVP of marketing and strategy for Scout Analytics, will discuss the fundamentals of Renewal Performance Management. Attendees will learn from experts how to leverage predictive analytics to prioritize sales and marketing resources to save time, money, and maximize revenue yield. Key questions will be answered including, how to understand the health of current customers, determining the sources of churn, up-sell and cross-sell opportunities, transforming data into actionable revenue opportunities, and how to leverage predictive analytics for maximum revenue. To register go to:

Media Executive Forum
What: Featured speaker
When: Thurs., June 13 at 10:15 a.m. GMT
Where: Telegraph Media Group, London
Description: Matthew Shanahan, SVP of marketing and strategy for Scout Analytics, will contribute to the session, "What does it take to make people pay for our content?" Shanahan will share insights into how other industries are using big data and behavioral analytics to improve media and create loyal audiences willing to pay for content. He will focus on practical advice for implementing analytics tied to audience development and subscription revenue decisions.

About Scout Analytics™
Scout Analytics is the leader in cloud-based recurring revenue management solutions. Scout Analytics' unique solutions allow subscription businesses to put usage data to work to improve sales, support, and marketing efficiency. Scout Analytics is a venture-backed company headquartered in Issaquah, Washington. To learn more about Scout Analytics, visit or call 425.649.1100. Scout Analytics is a trademark of Scout Analytics, Inc. Scout is a registered trademark of Scout Analytics, Inc.

Contact Information

  • Contact:
    Katharine Kemp
    Barokas PR for Scout Analytics
    Email Contact