SEATTLE, WA--(Marketwired - Aug 1, 2013) - Scout Analytics™, the leader in cloud-based recurring revenue management, today appointed Derrick Mar as Senior Vice President of Engineering and Client Services. A seasoned executive with proven leadership for established and emerging technology companies, Mar brings more than 20 years of engineering and product development from IBM, McAfee, Microsoft, TIBCO and Varolii Corporation. Extending his expertise in enterprise tech, SaaS and data analytics, Mar will spearhead Scout Analytics' next phase of operations maturity and ecosystems integration to support the high rate of company growth.
"Predictive analytics is on the forefront of maximizing customer lifetime value in every industry. As we continue to lead this new category of recurring revenue management solutions, it is important to attract and retain top talent who will guide product innovation and operate against an aggressive product roadmap," said Mark Upson, CEO of Scout Analytics. "Derrick has an excellent track record of leading top engineering and product teams. His deep expertise in enterprise integration and data analytics will be an invaluable asset to fuel our next phase of growth."
Mar previously served as CTO and co-founder of GridStat, Inc., a startup in the security and enterprise integration space, as well as CTO at Varolli Corporation where he was a driving force in transforming the company's offerings from one-of-a-kind solutions to scalable, configurable SaaS products. Mar also led the engineering team at FrontBridge where they achieved 1200% growth in network traffic over a span of 12 months, ultimately resulting in the company's acquisition by Microsoft in 2005. Prior, Mar held engineering and product development roles at IBM, McAfee and TIBCO.
"Scout Analytics' sophisticated predictive analytics has become the leading technology for orchestrating sales, marketing, customer success, and support to retain and grow customer relationships," said Mar. "As business demand for predictive analytics continues, I look forward to advancing the Scout Analytics platform and ecosystem integrations that will allow the company to capitalize on a tremendous market opportunity."
Mar holds a B.S. in computer science from the University of Washington, as well as an MBA from the Haas School of Business at the University of California, Berkeley.
About Scout Analytics™
Scout Analytics is the leading provider of cloud-based recurring revenue management solutions. The Scout Analytics platform transforms usage data into predictive analytics for customer renewal behavior and trial conversions. Our solutions are designed to reduce customer and revenue churn, increase renewal revenue yield, optimize rate plan performance, and maximize trial conversions. With over 120 customers, Scout Analytics is proven to increase annual recurring revenues by 10-15%. Scout Analytics is currently delivering recurring revenue management solutions across multiple industries including information services, SaaS, and digital media. The venture-backed company is based in Issaquah, Washington. To learn more about Scout Analytics, visit www.scoutanalytics.com or call 425.649.1100.