SOURCE: Scribe Software

Scribe Software

March 04, 2014 09:00 ET

Scribe Software Partners With HubSpot to Deliver Data-Driven Marketing

Partnership Seamlessly Integrates HubSpot With Microsoft Dynamics CRM to Help Organizations Better Connect With and Engage Customers

MANCHESTER, NH--(Marketwired - Mar 4, 2014) - Microsoft Convergence 2014 Booth #2703 -- Scribe Software, an established global provider of solutions that easily bring customer data anywhere it is needed, today announced that Scribe Online will provide connectivity to Microsoft Dynamics and other popular CRM applications with HubSpot, a leading inbound marketing platform. Available immediately, the Scribe Online connector enables HubSpot users to integrate CRM data for a holistic view of the customer to fuel effective sales and marketing campaigns.

"Scribe Online serves as the gateway between our marketing and sales teams. Viewing data generated by both business functions greatly enhances our ability to generate leads and close business," noted Christopher T. Hoar, President, Fleet Services. Read the full case study here.

The Scribe Online connector between HubSpot and Microsoft Dynamics CRM helps customers get the right lead into the hands of the sales team; measure, track and optimize sales and marketing campaign success; and quickly and easily sync data between HubSpot and Microsoft Dynamics CRM. The closed loop reporting capabilities available through the exchange of CRM and HubSpot data helps sales and marketing functions work together to provide the best possible business outcomes.

"HubSpot is dedicated to enabling our customers to easily conduct powerful in-bound marketing campaigns to grow their businesses," said Arjun Moorthy, vice president, business development, HubSpot. "We offer one native CRM integration, but our partnership with Scribe Online will allow customers who leverage Dynamics or other CRM tools to manage their leads to easily and readily integrate with HubSpot."

Highlighting the value of HubSpot and Microsoft Dynamics CRM integration, HubSpot reseller LyntonWeb selected Scribe Online to offer integration solutions -- reducing development costs, increasing profitability and differentiating itself in the market.

In addition to leveraging Scribe Online for integrating HubSpot with Dynamics CRM and Salesforce, LyntonWeb plans to start using Scribe Online to connect HubSpot with other CRM systems (i.e. NetSuite) and applications like QuickBooks.

"We have seen firsthand that companies need to connect with customers in a way that is personal -- we are dedicated to giving them the information they need to build better relationships," said Lou Guercia, CEO, Scribe Software. "Our new integration between HubSpot and Microsoft Dynamics CRM gives business users a complete view of their customers so they can speak in one voice directly addressing their needs."

About Scribe Software
Scribe is an established global provider of solutions that easily bring customer data anywhere it is needed -- regardless of IT infrastructure. Scribe's award-winning products help 12,000 customers and 1,000 partners use customer data -- cloud-based, on-premise or a mix -- to increase revenue, provide superior service, and create business value faster. Its easy-to-use, enterprise-ready solutions are backed by extensive support options and training, and service customers across a wide array of industries including financial services, life sciences, manufacturing, and media and entertainment companies.

About HubSpot
HubSpot is on a mission to replace the world's interruptive and annoying marketing with marketing people love. Designed to make marketing efficient, effective, and measurable, HubSpot's all-in-one inbound marketing platform is integrated, powerful, and intuitive to use. More than 10,000 companies and agencies in 56 countries use HubSpot's software, services, and expertise to engage with prospects, leads, and customers through social media, blogs, email, landing pages, and more. HubSpot is headquartered in Cambridge, MA, with offices in Dublin, Ireland, and has been recognized by Inc., Forbes, and Deloitte as one of the world's fastest-growing companies. For the love of marketing, learn more at www.hubspot.com

Contact Information

  • Contact:
    Dan MacLeod
    Scratch Marketing + Media for Scribe
    240-603-2887
    Email Contact