October 13, 2010 11:00 ET

SCVNGR Rewards Sweeping Chicago

Local Businesses in the Windy City Use Rewards to Engage With Customers

CAMBRIDGE, MA--(Marketwire - October 13, 2010) -  We couldn't agree more with an American rock band you might have heard of called Chicago that, "a love like ours [with the city of Chicago] is love that's hard to find." From Wicker Park to Old Town, Chicago is a city full of surprises. Starting today, 50+ local businesses will be rolling out rewards built on SCVNGR, letting customers complete simple and fun challenges from their phone, earn points and get awesome rewards like free admission to local attractions, ½ off pizza, and free burgers, cookies and other yum grub.

Whether you're a Chicagoan through and through or a visitor of Chi-Town, SCVNGR makes it easy to recognize the participating businesses offering rewards -- they're armed with tons of swag to activate their location, including outdoor signage and window stickers so consumers know where they can play SCVNGR to unlock free goodies.

Some of the sweet challenges and rewards in and around Chicago include:

  • Head to Willis Tower and snap a picture standing on the glass ledge of the tallest building in the Western Hemisphere (don't worry, the ledge is actually a glass box, but it's a real 1,355-foot drop!) -- score free admission for your next visit!
  • In the mood for something sweet? Go to one of Starfruit's 4 store locations and name the two toppings you'd love to see added to the menu for your frozen treat -- snag a free medium frozen kefir (the friendly folks at Starfruit can explain why kefir makes their frozen treats so delicious and good for you)
  • Happen to be a fan of the movie "Back to the Future" and love your java? So weird, we do too. Head to the Wormhole Coffee and snap a picture standing next to the full size DeLorean (the ride that Marty aka Michael J. Fox tried to escape in) -- get the throwback price of $0.50 for a medium coffee
  • Head to one of Wow Bao's 3 locations and tell us what would be in the bao (which is a hot, healthy Asian bun) of your dreams -- try a bao for free!

"Chicago is a city rich in American culture with top notch music, sports and food, and we're excited SCVNGR is strengthening its ties to this city through rewards," said Logan Carbonari, Chief Sales Hegemon for the Greater Chicagoan Region for SCVNGR. "We've launched similar rewards programs in cities like Boston, Philly, Los Angeles and San Francisco -- we're thrilled to get Chicago in on this fun new approach to engage with consumers!"

For a full list of participating businesses visit including: Blue Frog, Blue Frog 22Buzz: Killer Espresso, Club Lago, The ComedySportz Theatre, The Goddess and Grocer/ Feast Restaurants (5 locations), iCompute Café, Lincoln HallLincoln Perk, The Metro, Museum of Contemporary ArtPiece Brewery, The Second City, Schubas TavernSkewerz, SmartBar, Starfruit (4 locations), Stonewall Grill, Vini's Pizza, Willis Tower, Wormhole Coffee and Wow Bao (3 locations).

Grab the free SCVNGR app from the Android Market or Apple App Store. Open it up. Go to places all over Chicago. Do challenges. Earn points and unlock awesome rewards!

SCVNGR is a game. Playing is simple: Go places. Do challenges. Earn points! You'll unlock real-world rewards and share where you are and what you're up to with your friends on SCVNGR, Facebook and Twitter. SCVNGR is played via a free iPhone & Android app. But playing SCVNGR is only half of it. Individuals, enterprises and small businesses build on SCVNGR by adding custom challenges and rewards at their locations. SCVNGR is funded by Google Ventures and Highland Capital Partners. Visit to learn more.

Contact Information

  • Media contact
    LaunchSquad for SCVNGR
    Katie Cinnamond
    Scvngr [at] launchsquad [dot] com
    Boston: 617-945-1251