February 22, 2012 12:46 ET

SDL Launches Solution to Enable Real-time Chat Translation for LivePerson

New integration brings trusted automated translation to live chat to support global customer interactions throughout the sales cycle

MAIDENHEAD, UNITED KINGDOM--(Marketwire - Feb. 22, 2012) - SDL (LSE:SDL), the leading provider of Global Information Management solutions, is pleased to announce the availability of SDL GlobalConnect™ for LivePerson Chat. This new integration brings together SDL BeGlobal™, the industry's first cloud platform for real-time translation, and LivePerson's LP Chat™, an industry leading enterprise chat product. SDL GlobalConnect for LivePerson Chat integrates powerful, trusted automated translation in a live chat environment to enable businesses to have meaningful, real-time connections with users in their native language to enrich the customer experience.

Chat is a fast-growing support channel and proactive engagement solution being used by customers globally. Today, LivePerson's LP Chat solution enables over 8500 businesses around the world to have real-time chats with prospects and customers. SDL GlobalConnect for LivePerson Chat takes this capability further by empowering enterprise teams to respond to customers and prospects within the LP Chat interface across 35 languages. Agents that speak only one language can leverage this combined solution to actively support customers that speak other languages and use existing staff more effectively to unlock significant global business opportunities.

"It is increasingly important for businesses of all kinds to be able to effectively and efficiently support their customers globally, across multiple languages and communication channels," explained Jeremy Sokolic, senior vice president of marketing, LivePerson. "Communicating with a customer in real-time in their native language creates a more personal and meaningful brand experience. With the new integration of LP Chat and SDL automatic translation, businesses can more efficiently engage their customers in multiple regions worldwide."

"SDL is committed to bringing solutions to market that allow customers to consume information in the language, the media and at the moment they choose it," said Swamy Viswanathan, senior vice president of products and marketing for the SDL Language Technologies division. "Through our partnership with LivePerson, not only are we bringing innovative translation options to a new communication channel, but we are improving the global customer experience for consumers worldwide."

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