June 04, 2013 09:00 ET

SDL Simplifies Translation for Millions of Online Translation Buyers with

New innovation expands SDL's reach to new market segments by combining human and secure machine translation to dramatically simplify global customer experience

MAIDENHEAD, UNITED KINGDOM--(Marketwired - June 4, 2013) - SDL (LSE:SDL) announced today the release of, a new online translation site that brings a simplified experience to individuals and businesses with cross-language communication needs. As an extension of the SDL Language Platform, SDL leverages a combination of secure machine and human translation to deliver the best result matched to the precise needs and budget of the buyer through a simple online interface.

An estimated 2.5 quintillion bytes of data are created each day, spanning a multitude of languages. This explosion of multilingual information has created Big Language challenges requiring millions of people to contend with foreign language content and triggering new demands for easy to use, quick and trusted translation options. By simplifying the process with, individuals are empowered to manage the process and self-service their translation needs.

42 of the world's top 50 global brands rely on SDL to help manage customer experience through the use of SDL's web, analytics, social intelligence and translation solutions. With over 3,000,000 unique visitors a month, SDL is currently one of the most popular destinations for online translation. Now, with the site's simplified and enhanced user experience, anyone with a translation need can select the type of translation best suited to their requirements and obtain a free quote. Choices range from free online translation, using SDL's patented machine translation technology, to different levels of professional human translation for personal or business documents.

"Adding to the SDL Language Platform marks the beginning of SDL's journey to radically simplify translation," said Mark Lancaster, CEO of SDL. "Our business goal is to provide technology and services that help simplify global customer engagement. The site eliminates barriers to communication, dramatically simplifies the online user experience and delivers true customer value where it matters most - at the intersection of high quality secure machine and human translation."

Watch Keith Laska, CEO of SDL Language Technologies and Boris Elpiner, VP of Online Marketing discuss how is changing global communication.

Learn more about the simplification of translation: Download SDL's latest whitepaper 'Modern Translation Guide: A Roadmap to Radically Simplified Translation'.

Find out more about how business and individuals are making global communications easy with the latest extension of the SDL Language Platform, please visit:

About SDL

SDL enables global businesses to enrich their customers' experience through the entire customer journey. SDL's technology and services help brands to predict what their customers want and engage with them across multiple languages, cultures, channels and devices.

SDL has over 1,500 enterprise customers, 400 partners and a global infrastructure of 70 offices in 38 countries. 42 out of the top 50 brands work with SDL. For more information, visit

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