Search Engine Academy Toronto

March 05, 2012 12:35 ET

Search Engine Academy to Conduct SEO Training Workshop in Oakville, Ontario from March 26th to March 28th

Search Engine Academy is conducting a 3-day SEO training workshop for businesses looking to build a solid foundation in search engine optimization. Over the three days, participants will learn many useful tips and tricks to build effective SEO campaigns or improve on existing ones.

TORONTO, ONTARIO--(Marketwire - March 5, 2012) - Search Engine Academy is organizing a 3-day workshop, from March 26th to March 28th in Oakville, near Toronto, Ontario. The full-day training program is aimed at businesses that want to use in-house resources for their SEO tasks or better manage their search engine optimization vendors. The workshop will explain the fundamentals of search engine optimization, and encompass all the crucial elements of SEO.

Participants will get an excellent first-introduction to link-building, and how it can be used to improve search engine rankings. The basics taught at the workshop include keyword research, and keyword prominence and proximity for best results.

The first step to learning SEO is understanding how search engines work. Participants will get an insight into how search engines use themes and natural language to gauge content, and learn how to base their content development strategy around this for higher rankings.

They will also understand how to create quality, strategic and searchable content that both search engines and prospects can find. SEO best practices and different ways to get webpages found via sitemaps, links and paid programs will be covered in the workshop.

SEO topics that drive results will be discussed at the training workshop. These will include video optimization, local optimization, creation of video site maps and integrating video ratings for better viral results. The use of blogging and social networks in SEO campaigns will also be taught as part of the training.

About Search Engine Academy

Search Engine Academy is leading internet marketing firm Wolf21's learning center. It focuses on helping business owners and marketing professionals develop and hone SEO, PPC and social media skills. The Academy conducts basic and advanced training workshops.

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