Seven Arts Pictures plc
LSE : SAPP

July 02, 2008 10:00 ET

Secures Worldwide Rights to Mortal Armor: The Legend of Galahad

                                                                                              02/07/2008
                                                    
                                                                               GB00B02HX878/GBP/PLUS-exn
                                                    
                                                    
                                         SEVEN ARTS PICTURES PLC
                                                    
                    SECURES WORLDWIDE RIGHTS TO MORTAL ARMOR: THE LEGEND OF GALAHAD;
                     LEGENDARY DIRECTOR AND CINEMATOGRAPHER MIKAEL SOLOMAN TO DIRECT

LONDON--Seven Arts Pictures plc (the Company) (OTCBB:SAPXF, PLUS:SAPP) announced that they  have  secured
the worldwide rights to the Arthurian historical epic adventure Mortal Armor: The Legend of Galahad.

The  film, which is in pre-production, follows the epic journey of young Galahad in his quest of  finding
the Holy Grail that a dying King Arthur believed might save the war ravaged Kingdom from destruction. But
as  the  story unfolds his quest leads him down unexpected paths, as he finds his first love,  meets  his
long lost father Lancelot and seeks to prove himself a knight.

Mikael Salomon is set to direct the feature. Most recently Salomon directed the upcoming mini-series "The
Andromeda  Strain",  as  well as the critically acclaimed mini-series "The  Company"  for  which  he  was
nominated  for an Emmy and a Directors Guild Award. Salomon received an Emmy Award for his  directing  on
HBO's  "Band  of Brothers" produced by Tom Hanks and Steven Spielberg, and was nominated for  an  Academy
Award for Best Visual Effects on "Backdraft".

Veteran  filmmaker Gale Anne Hurd of Valhalla Motion Pictures is the producer of the film. Hurd  recently
produced "The Incredible Hulk" for Marvel Studios which was released by Universal Pictures on June 13. as
well  as  more  than two dozen feature films throughout her career including "The Terminator,"  "Aliens,"
"Armageddon,"  "Aeon Flux," "The Punisher," "The Hulk," "Terminator 2: Judgment Day" and  "Terminator  3:
Rise of the Machines," among others.

The  writer  of Mortal Armor: The Legend of Galahad is Joel Gross, esteemed writer of "Marie  Antoinette:
The color of Flesh", "The Books of Rachel", "No Escape", and "Blind Man's Bluff".

"We  are  pleased  to  announce that Seven Arts Pictures has secured the rights to  the  historical  epic
adventure  Mortal Armor: The Legend of Galahad, the newest must have film from Mikael Salomon and  highly
respected producer Gale Anne Hurd," said company Founder and Chairman Peter Hoffman. "It is a strong film
that will be supported with an equally strong team." "Buyers can expect more exciting news shortly as  we
begin to attach talent to the project," added COO Kate Hoffman. "Mortal Armour: The Legend of Galahad  is
an  original story that revolves around a time period and legend that remains a favorite among  audiences
worldwide."

For  nearly  a  decade,  Seven Arts, PLC has remained a prominent full service independent  producer  and
distributor  of quality feature films. Under the experienced hand of Founder and Chairman Peter  Hoffman,
the  company has distinguished itself as a consistent source for both art house quality films that  boast
"festival  cache",  as  well as highly-marketable big budget feature films that  appeal  to  a  worldwide
audience.

About Seven Arts:

Seven  Arts Pictures plc ("SAP", "7 Arts" or the "Company") was founded in 2002 as an independent  motion
picture  production  and  distribution  company  engaged  in  the  development,  acquisition,  financing,
production,  and  licensing  of theatrical motion pictures for exhibition in domestic  (i.e.  the  United
States and Canada) and foreign theatrical markets, and for subsequent worldwide release in other forms of
media, including home video and pay and free television.

Cautionary Information Regarding Forward-Looking Statements:

Included in this news release and other information that we make publicly available from time to time are
forward-looking  management comments and other statements that reflect management's current  outlook  for
future  periods.  These statements include, among others, statements regarding the  anticipated  benefits
from the development, production, or acquisition of new film projects as well as anticipated revenue from
other sources and which may be critical to the overall revenue and profits of the Company.

These  statements and expectations are based on currently available competitive, financial  and  economic
data  along with our operating plans, and are subject to future events and uncertainties that could cause
anticipated  events  not to occur or actual results to differ materially from historical  or  anticipated
results.  Among the events or uncertainties which could adversely affect future periods are:  changes  in
legal  contingencies; issues surrounding labor disputes with unions such as the Screen Actors Guild,  the
Director's Guild, and the Writer's Guild; our use of estimates and assumptions; and the concentration  of
our  capital  stock  ownership. The forward-looking statements in this news release  should  be  read  in
conjunction with the more detailed descriptions of the risk factors located in our Registration Statement
filed  with  the United States Securities and Exchange Commission as amended on Form 20-F (annual  report
pursuant to Section 13 or 15(d) of the Exchange Act) for the year ended March 31, 2007 and as updated  to
December  31st, 2007 under Part 1 Item 3 Section 3.D entitled "Risk Factors". The Company  undertakes  no
obligation  to update or revise any forward-looking statements contained in this release as a  result  of
new information or future events or developments.

The Directors of the issuer accept responsibility for this announcement.

Seven Arts Pictures plc UK contact:
Elaine New, +44-207-355-2051
elainenew@7artspictures.com



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