SOURCE: Seeyond Architectural Solutions

Seeyond Architectural Solutions

May 21, 2013 10:22 ET

Seeyond Introduces First of Three New Dramatic Ceiling Clouds

The Impressive Wall-to-Ceiling Transition Makes Its Debut While Showcasing Many Advantages, Particularly Its Unparalleled Strength-to-Weight Ratio

MINNEAPOLIS, MN--(Marketwired - May 21, 2013) - Seeyond™ Architectural Solutions recently installed the first in a series of new ceiling clouds -- a wall-to-ceiling cloud transition at a commercial furniture services firm in Chicago. Installation Specialists, Inc (ISI) in Itasca near Chicago imagined a warm and welcoming arrival area for their corporate offices. "We wanted to achieve a certain depth and warmth in the reception area as guests enter," said Matt Sprenzel, President and CEO. "We certainly did that with the unique design of the Seeyond feature."

ISI worked with A&D firm The Nelson Companies to realize their vision. "It's a gorgeous feature," said Adina Balasu, Project Manager, Associate AIA. "The organic nature of the piece gives it an impressive look. We were able to achieve a highly contemporary aesthetic without the typical high cost and high construction effort. The best aspect of Seeyond is the inherent design flexibility of the solution. We hope to use it again whenever the opportunity arises."

Seeyond Ceiling Cloud Advantages

Seeyond ceiling installations offer a number of distinct advantages to alternative approaches for ceiling treatments: 1. The cellular resin material used in Seeyond clouds has an incredible strength-to-weight ratio with a one-pound-per-square-foot weight. 2. The Seeyond cloud solution can accommodate any existing substrates and infrastructure, including installed life-safety equipment. 3. The tessellated nature of the Seeyond cloud features allows for easy removal of any of the modules for instant maintenance access to what lies above. 4. Every Seeyond installation features hidden hardware thereby delivering a clean and elegant tessellated aesthetic. 5. Every Seeyond specialty feature is created with the opportunity for infinite customization and complete flexibility throughout the design process.

Further, the Seeyond solution proves to be an ideal approach for efficiently creating organic shape and complex form. Ceilings in particular are generating significant interest and gaining sales traction, likely due to both their dramatic aesthetic and their efficient functionality. "The many distinct advantages of a Seeyond ceiling cloud create a compelling case," said Kirby Rea, general manager at Seeyond. "Because no additional infrastructure is required for installation (every Seeyond feature is self-structuring), our cloud solution is incredibly appealing to architects and designers. It's an easy way through a what is often a complex situation -- a situation that involves working around existing structures and critical equipment."

About Seeyond

Seeyond™ Architectural Solutions delivers a comprehensive approach that integrates the design, manufacturing and installation of architectural specialty features -- walls, wall facings, ceiling clouds, enclosures, and columns -- including office walls and partitions, lobby features, reception areas, work spaces, and wall-to-ceiling transitions. Their proprietary system provides total control of the outcome and an empowered sense of risk-free design freedom for commercial architects and designers.

Seeyond is driven by parametric-design software called the Tess™ Specification Tool, which is patent pending. The Seeyond solution proves to be an ideal approach for efficiently creating organic shape and complex form for self-structuring specialty features. Designers can access Tess through custom one-on-one online design sessions with Seeyond.

Seeyond™ Architectural Solutions was first introduced at NeoCon in 2011. At its launch, Seeyond won a Gold Award in the Best of NeoCon competition's Architectural Products category. Seeyond also won a prestigious Innovation Award in the same competition, which was sponsored by Contract magazine. In 2012, Seeyond took a Silver Award for its new movable walls in the Best of NeoCon competition.

Typical market segments for Seeyond include hospitality, office, and retail environments. The average time from design through installation is less than two months. Since introduction, Seeyond has installed more than 25 unique specialty features throughout the U.S. Their pipeline continues to be filled with projects destined for well-known airports and offices, resorts and hospitals, stores and restaurants.

Seeyond™ Architectural Solutions is a member of the Liberty Diversified International (LDI) family of companies. Privately held LDI is headquartered in the Minneapolis, Minnesota suburb of New Hope. For more information, visit www.seeyond.com or call 800-508-5455.

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Contact Information

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    Anne Berg
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    763-542-3000 / Office
    651-271-1111 / Cell

    Kris Willardson
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    612-306-3852 / Cell