June 24, 2013 15:40 ET

SelectNY Welcomes Sara Fahim as Director of Strategy

Agency Continues to Expand Leadership With Diverse Talent

LOS ANGELES, CA--(Marketwired - Jun 24, 2013) - SelectNY (, the largest independent global branding and advertising agency, today announced the appointment of Sara Fahim as Director of Strategy of their Los Angeles agency. In this newly created position, Fahim will lead strategic planning on all P&G Salon Professional brands including Wella, Sebastian, Nioxin and Clairol Professional. She will also bring her expertise to new business development. She will report directly to Angela Pih, Managing Director, LA and Wolfgang Schaefer, Global Chief Strategy Officer.

"In Sara we've found an imaginative and strategic practitioner with a proven track record of finding good ideas and making them great," said Angela Pih. "We're delighted to have her join the team with such unique and worldly talent that reflects the growing diversity of the global marketplace and enhances our clients' businesses."

Fahim brings more than 10 years of agency experience, having consulted businesses, brands and entertainment personalities for the better part of her career. Most recently, Fahim served as Strategist at Phenomenon Inc., where she designed and implemented key innovations to create cultural phenomena in the fashion, retail, technology, publishing, entertainment, home furnishing and restaurant industries.

Prior, Fahim served as Global Account Supervisor at TBWA\CHIAT\DAY where she served in both strategic and account roles on the global Visa account, leading a team of over 500 employees through Visa's first global campaign, helping them to become a true global marketer. Additionally, in this role, she led the White House's "Let's Move" initiative. Fahim served key roles at AGA|ADK, FP7, and Saatchi & Saatchi in Dubai touching on global brands such as Coca Cola, Red Bull and Pampers.

"SelectNY acts as a family -- a very smart, energetic and creative family," Fahim said. "I am proud to be a part of that family. The excitement and possibilities ahead are palpable and contagious and I look forward to playing a role in further developing that excitement on behalf of the agency."

About SelectNY
SelectNY is the largest independent global branding and adverting agency with over 400 employees in nine offices worldwide. For more than 20 years, SelectNY has partnered with some of the world's most robust, multi-brand corporations, such as P&G, COTY Prestige, Estée Lauder, Swarovski and Amway, and with top international premium brands, including Giorgio Armani, Roberto Cavalli, Ermenegildo Zegna, Balenciaga, Frederic Fekkai and Marc Jacobs. Our unique approach to storytelling blends Magic with Logic™, enabling us to build brands by grounding them in substance and elevating them in emotional, commercial and cultural relevance. For more information, please visit or follow us on Facebook and Twitter.

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