SOURCE: Selligy


July 15, 2014 09:00 ET

Selligy Introduces Advanced Revenue Management Capabilities to Its Mobile CRM Solution

New Management Application Dramatically Increases Revenue Visibility for Sales & Marketing Leaders

SAN FRANCISCO, CA--(Marketwired - Jul 15, 2014) - Selligy, an innovator in mobile customer relationship management (CRM), announced today new features to help C-suite executives and their departments gain more transparency and insight into closing deals and driving revenue growth with the debut of new reporting and forecasting features.

Selligy gives sales and marketing leaders unprecedented visibility into the complete revenue pipeline by making it dramatically easier for salespeople to get data into, and out of, CRM while on the go. Introduced in November 2013, Selligy Enterprise enabled salespeople to take advantage of the benefits of Salesforce's robust platform by leveraging a unified mobile tool for managing sales activities while on the road.

By integrating Salesforce1 Sales Cloud with the contacts and calendar on the iPhone, Selligy eliminates much of the manual work of getting data into and out of CRM, capturing critical deal updates with just a few finger swipes. In early customer deployments, Selligy users log 150 percent more deal updates and 500 percent more sales activities in CRM, compared to non-Selligy users.

With today's release, Selligy adds advanced tools that allow executives to leverage this additional data to drive revenue growth. With these tools, sales managers can achieve a higher operational tempo -- seeing forecast changes daily, rather than weekly -- affording them greater opportunity to coach their teams and spot stalled deals. Marketing leaders can gain insights never before available into what happens to leads. And Selligy allows managers to push customized sales questions to salespeople, helping to prompt them to focus on what matters most in every deal.

Selligy Enterprise: Key New Features

  • Team Activity Reports. Selligy now replaces the age-old method of sales forecasting -- which is often a weekly, manual, time-intensive process, driven by status meetings and phone calls -- with one that is daily, automated, efficient, mobile, and delivers far more visibility into the most important thing to a sales manager: which deals are going to close.
  • Marketing-to-Revenue Reporting. Selligy now makes it dramatically easier to follow the link from marketing activity to individual customer contacts to the sales deals they influence -- giving marketers unprecedented visibility into marketing ROI.
  • Automated Configuration Console. Selligy now allows sales operations and other professionals to use a simple console to establish how the sales team will use Selligy, automatically configuring Selligy mobile screens, mapping custom fields, and establishing business rules. Even the most complex configurations can now be added to Selligy by business users in 15 minutes or less.

"With Selligy, we can rely on accurate, timely reports because our widely distributed sales teams can update exactly what is going on with each sales opportunity," said Deirdre Mahon, vice president, marketing for RainStor, the provider of the most efficient enterprise data store for Big Data. "We can now better understand what marketing investments drive leads and therefore focus on the activities that drive actual deals."

"These updates to Selligy Enterprise herald a new era of data-driven sales management," said Nilay Patel, CEO and co-founder of Selligy. "In the last five years, there's been a revolution in digital marketing, now executives can rely on detailed digital data to drive results. In five years, we'll see the same change in field sales."

Selligy recently announced that it is backed by $2.8 million in Series A funding led by Draper Fisher Jurvetson (DFJ), with participation from Alchemist Accelerator, and several prominent angel investors.

Selligy will debut its new features at Sales Velocity 2014, to be held on July 15th at 111 Minna Street in San Francisco. For more information on the event, please visit:

About Selligy
Selligy's mobile solutions give sales and marketing leaders unprecedented visibility into the complete revenue pipeline, by making it dramatically easier for salespeople to get data into, and out of, CRM while on the go. Selligy is dedicated to helping sales teams make their numbers by tracking and analyzing the effectiveness of their sales activities. Selligy is backed by DFJ and Visit us at

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