SOURCE: Send Word Now

April 23, 2007 09:00 ET

Send Word Now Creates Special Emergency Alerting Offer for Colleges and Universities

Thousands of Text and Voice Messages for Students, Faculty and Parents Within Seconds

Educational Webinar on May 1, 2007 -- 5 Things Security Directors Need to Know in Preventing and Responding to Workplace and School Violence

NEW YORK, NY -- (MARKET WIRE) -- April 23, 2007 -- In response to the tragic crisis last week at Virginia Tech, Send Word Now, the leading provider of on-demand alerting and response services, today announced a modified version of its service specifically designed to provide colleges and universities with an affordable way to instantly alert students, faculty and parents when an unexpected crisis occurs. The service uses multiple modes of communication -- including text messaging, telephones, mobile phones, email, pagers, Blackberries, and other PDAs -- to deliver alerts within minutes of an incident. Additionally, Send Word Now in conjunction with Crisis Management International is sponsoring an educational webinar on May 1, 2007, 2:00PM EDT titled "5 Things Security Directors Need to Know in Preventing and Responding to Workplace and School Violence."

In order to make this service something that every college and university can afford to implement quickly, Send Word Now is offering a special price for this service at $1 per contact for one-way alerting and $2 per contact for two-way alerting and response per academic year. Deployment of the system takes days, not months, and Send Word Now is waiving all set-up fees for educational institutions. In addition, Send Word Now's contact update tool is provided free of charge. This allows administrators to send out an email, prompting each student, faculty and/or parent to update their personal contact information, thus eliminating any manual labor involved with keeping contact information current.

Administrators and security personnel can initiate an alert from the web, phone, email or internal student information system application. The two-way alert and response service enables real-time response to all voice and text alerts, allowing message senders (administrators) to immediately verify and track whether a response was made. In addition to the special emergency offering, the service can be used to communicate in every day situations such as school closings, rescheduling of classes, inclement weather, etc.

Sign up for Free, Educational Webinar

What:        "5 Things Security Directors Need to Know in Preventing and
             Responding to Workplace and School Violence"
When:        May 1, 2007, 2:00PM EDT
Speakers:    Bruce Blythe, Founder and CEO, Crisis Management International
             Michael Sher, Co-founder, Send Word Now
Register:    http://readycommconf.com/swn/register.php?eid=290
"We are deeply saddened by last week's tragic events in Blacksburg, Virginia and our thoughts and prayers are with the victim's families," said Michael Sher, chief strategy officer and co-founder at Send Word Now. "We have built our service to help people communicate more reliably in a timely manner and believe that it is our responsibility to help educate colleges and universities during a crisis to let them know there are easy to set-up and use tools that can instantly alert faculty, students, and parents when least expected.."

For additional information:

-- Information about SWN Alert Service

-- Demonstration of SWN Alert Service

-- Send Word Now in Education

About Send Word Now

Send Word Now is the leading provider of on-demand alerting and response services driving effective communication during time sensitive situations. The easy-to-use, web based services are used by corporations, government agencies, and educational institutions to ensure fast, effective, two-way communication in real-time, ensuring continuity during time sensitive events -- anywhere, anytime, regardless of location, device or connection. The company is headquartered in New York City. More information about Send Word Now can be found at www.sendwordnow.com. Send Word Now. Get Word Back. See the Results.

Send Word Now and Send Word Now Alert Services are trademarks of SWN Communications Inc.

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