SOURCE: Pinpoint Data LLC

Pinpoint Data LLC

September 15, 2009 09:12 ET

September Is National Coupon Month

Pinpoint Data Provides Cost Effective Online Tools and Services for the Coupon Industry

NORTH PLAINFIELD, NJ--(Marketwire - September 15, 2009) - Coupon usage is on the rise! In today's current economic climate, consumers, manufacturers and retailers alike are turning to coupons more than ever. In recognition of National Coupon Month, Pinpoint Data, LLC wants to help both manufacturers and retailers save money. As the leading expert in barcode and family code solutions for the coupon industry, Pinpoint Data specializes in the acquisition and management of data by offering online (www.pinpoint-data.com) tools for coupon creation and validation as well as family code maintenance and distribution. Their services can save both manufacturers and retailers thousands of dollars per year due to the verification process integrated into each of Pinpoint Data's products.

Currently, the face of the coupon barcode is changing. For the past five years, the coupon industry has combined efforts to develop the new coupon barcode, GS1 DataBar. Pinpoint Data has been an integral part of this process. This development was based on the need to fix past inadequacies and provide a more enriched dataset. The DataBar offers more coding capabilities that greatly impact both manufacturers and retailers. For manufacturers the coding and creation of the DataBar is more complex, making it much more difficult to create barcodes manually. Pinpoint Data's Barcode Wizard simplifies the coupon creation process and reduces creation time while eliminating errors and associated fees.

Since the human readable on the new barcode is very limited, making sure the barcode reads and scans properly at POS is critical. Manufacturers can instantly validate content and format of these coupon barcodes by using Pinpoint Data's CouponChek tool. The increased coding capabilities of the new barcode also place even more importance on product identification data accuracy. Pinpoint Data's Family Code Manager and Product Dispatcher help bridge the communication and data distribution gap between manufacturers and retailers.

Pinpoint Data's suite of online products (www.pinpoint-data.com) produce and deliver an accurate, high quality, user-friendly, innovative, and cost effective services. Products include:

CouponChek™ -- validates accuracy of coupon barcode,

ProductChek™ -- verifies accuracy of product barcode,

Family Code Manager™ -- maintains family codes in a centralized database,

Product Data Dispatcher™ -- distributes family codes from manufacturers to retailers, and

Barcode Wizard™ -- creates accurate coupon or product barcodes.

Pinpoint Data is committed to always providing outstanding customer service. Their tools are available 24/7 online and there is a representative available to assist clients during normal business hours. For more information about Pinpoint Data, visit its website at www.pinpoint-data.com or call 908.756.9400.

Contact Information

  • Contact:
    Romy S. Weiss
    PR Director
    Pinpoint Data
    Phone: 610.639.1996
    email: Email Contact