Service Canada

Service Canada

March 10, 2007 09:08 ET

Service Canada: Minister Mackay Announces $159,999 to Help Cape Breton Attract and Retain Highly Skilled Workforce

SYDNEY, NOVA SCOTIA--(CCNMatthews - March 10, 2007) - The Honourable Peter MacKay, Minister of Foreign Affairs and Minister of the Atlantic Canada Opportunities Agency, on behalf of the Honourable Monte Solberg, Minister of Human Resources and Social Development, today announced almost $160,000 in funding under a Local Labour Market Partnership agreement for Junior Chamber International Cape Breton to address labour market issues in Cape Breton.

"I am proud to announce this funding agreement that will allow JCI Cape Breton to research how this region can attract and retain the highly-skilled knowledge-based workers, and enable local businesses be more competitive and prosperous," said Minister MacKay. "Today's announcement reflects Canada's New Government's economic plan, Advantage Canada, to develop the best educated, most skilled and most flexible workforce in the world."

"The project will identify what the labour needs are today and in the future for knowledge-based workers in this region," said Stephen Tobin, Project Manager with JCI Cape Breton. "This project will lead to a more accurate understanding of the labour market in Cape Breton that will enable employers in this region to better recruit and retain qualified workers."

"The information we will receive from this report will allow JCI and its members to pursue business opportunities within our economy, strengthening our demographic and our island as a whole," said Brian White, Chapter President of JCI Cape Breton.

Cape Breton has been significantly affected by out-migration, especially of young people. This market research project, to be undertaken with the support of the Cape Breton Partnership, will use various tools -such as focus groups and surveys. Its report, due in February 2008, will be shared with individuals, businesses, industry associations, educators and others who have a role in the labour market.

Canada's New Government provides funding under Labour Market Partnerships to encourage, support, and facilitate labour force adjustments and human resource planning activities that are in the public interest.

For more information on Labour Market Partnerships, please visit:

This news release is available in alternative formats on request. Call 1 800 788-8282 on a touch-tone phone, or through a teletypewriter (TTY).

"Cape Breton Works"
Labour Market Partnership

Summary of Project

"Cape Breton Works" is a labour research project undertaken by JCI Cape Breton, with in-kind services provided by the Cape Breton Partnership. The Government of Canada has provided funding to this venture worth almost $160,000 under its Labour Market Partnership (LMP) program.

Project Description

The first stage involves a Labour Market Study that will generate an accurate profile of the Cape Breton knowledge-based sector. The next stage will provide a strategic analysis of data to identify common trends, provide data on the numbers of potential knowledge-based employees in the area, and identify human resource planning requirements. The final stage involves looking at the anticipated demand and the existing labour supply and developing an action plan so that local employers are able to conduct effective recruitment campaigns.

There is significant discussion in Cape Breton concerning out-migration and loss of young people, especially to Alberta. The impact has been a reduction in the local unemployment rate and an increase in the EI eligibility requirements. This project will play a key role in analyzing the labour market to help quantify and qualify issues affecting the knowledge-based industry.


It is expected that the final report will be delivered by February 1, 2008, and will be shared with individuals, businesses, industry associations, educators and others that have a role in the labour market.


JCI Cape Breton, a member of Junior Chambers International, includes young leaders and entrepreneurs from Cape Breton who are between the ages of 18 and 40 from all backgrounds.

Cape Breton Partnership brings together business and community leaders to build a vision for growth and prosperity in Cape Breton.

Labour Market Partnerships

Labour Market Partnerships (LMP) is a measure used by the Government of Canada to encourage, support and facilitate labour force adjustments and human resource planning activities that are in the public interest. The LMP support measure provides funding to encourage and support employers, employee/employer associations and communities in developing and implementing strategies for dealing with labour force adjustments and meeting human resource requirements. The LMP support measure addresses labour market issues through partnerships.

LMP is one of the employment programs of the Employment Benefits and Support Measures (EBSM). As a support measure to organizations, LMP does not provide direct financial assistance to insured participants, individuals who are unemployed or individuals who are threatened by imminent job loss.

Key characteristics of the program are:

- Activities must focus on a labour market issue and be assessed as likely to have a positive impact on the labour market;

- Activities must involve partnership;

- Activities must involve the development or implementation of strategies for dealing with labour force adjustments and/or for meeting human resource requirements;

- LMP assistance must be finite in nature. Although a series of agreements may be signed with the same sponsor, each agreement must state specific project outcomes and timeframes and not be reliant on a future agreement for success; and,

- LMP activities should affect people who are in the labour market, or about to enter it (i.e. those aged 15 and over).

LMP may support activities related to human resource planning, and labour force adjustment. Such activities may include related research, development of human resource strategies, promotion of beneficial human resource and adjustment practices (best practices), coordination of community-based approaches to addressing labour market issues, short-term adjustment services for workers facing lay-off, and development of economic (employment) development plans and community marketing plans.

Eligible recipients include businesses, including federal crown corporations, and comparable provincial/territorial crown corporations, organizations, individuals, public health and educational institutions, municipal governments and band/tribal councils.

Contact Information

  • Human Resources and Social Development Canada
    Media Relations Office