SOURCE: SFH Elite Design

SFH Elite Design

September 12, 2013 11:00 ET

SFH "Classic Cup" Takes Gold at IMDA Competition

DOWNERS GROVE, IL--(Marketwired - Sep 12, 2013) - SFH Elite Design LLC. was recently honored with a 2013 Gold Award from the In-Mold Decorating Association (IMDA) for the innovative use of IML (in-mold labeling) in its new "Classic" cup. 

"We are very excited to receive the honor, especially for our very first product introduction," said Lisa Skul, Director of Marketing at SFH.

The "Classic" is the premier product from the new, Downers Grove, IL-based company and was honored in the "Best Injection Molded (IML) Package" division of the IMDA awards. The environmentally-friendly, American-made plastic all-purpose cup from SFH features a proprietary, ultra leak-resistant lid design with fun flipper color options. The IML technology used in the manufacturing process actually fuses the beautiful, custom four-color image with the exterior cup material during production. The resulting image on the product is more durable than a screen-printed image. It will not peel, scratch off or degrade with repeated dish washings. 

"IML technology is not brand new but is becoming more prevalent in the packaging industry. This application was a true innovation for the drinkware market," said Skul. 

SFH Elite Design will receive the award at the 2013 IMDA Symposium on October 24th in Lowell, MA. 

The "Classic" is the flagship brand of SFH Elite Design's growing line of customizable plastic travel cups. Others include the Vibe, which is molded with another inventive process that uses a color wash of white and solid resin in three intensity levels to produce completely unique cups during each production run; and the soon to be launched Elite, which uses Eastman Tritan™ copolyester material for a premium cup with superior durability and graphic clarity. SFH Elite Design also currently supplies quality, branded cups to some of the more upscale franchise beverage outlets across America.

About SFH Elite Design: SFH Elite Design is a producer of innovative and customizable all-purpose cups that are proudly manufactured in the USA from environmentally friendly, recyclable materials that are perfect for corporate customization. SFH Elite Design cups are known for their proprietary, ultra leak-resistant lid, high-quality graphics and fun, flipper colors. For more information about SFH Elite Design visit

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