SOURCE: SharedXpertise

SharedXpertise

November 15, 2010 10:18 ET

SharedXpertise to Use mResource Mobile Communication Platform at Upcoming Conferences

SharedXpertise to Use Text Alerts and Interactive Text Surveys to Enhance Attendee Experience

CHICAGO, IL--(Marketwire - November 15, 2010) - With the growing popularity of mobile communication, SharedXpertise, a leading provider of forums, media and summits relating to the recruiting industry, has selected mResource, a leading mobile web 2.0 company, to provide a mobile platform for the upcoming RPO Summit and HR Demo conferences. This is the first time SharedXpertise will use mobile communication to feature event-related text alerts and capture real-time, in-session and post-session feedback from attendees.

"We want our conferences to reflect the innovation that is occurring in business today and mobile communication is the next wave," said Richard Crespin, president of SharedXpertise. He continued, "I can't guarantee that every person who attends our events is carrying a laptop but I would wager that everyone will be actively using a mobile device." 

The proliferation of mobile communication is undeniable with over 285 million mobile subscribers, which includes 91% of the U.S. population as reported by CTIA, an association within the wireless telecommunication industry. Just as print, radio, television and the internet provided new ways to deliver messages, mobile has emerged as the newest, most quickly adopted communication channel.

While designed specifically for talent acquisition and employee engagement, the mResource technology can easily be adapted for any communication purpose and is functional with every type of mobile phone. The platform combines all mobile activities on one comprehensive dashboard including: apps, one-in/one-out texting, mobile web/video, apply via mobile and interactive text surveys, which is an exclusive offering of mResource. The data collected via mobile integrates easily into existing systems. 

"We've adapted the mResource platform for SharedXpertise to serve as a mobile communication platform for their conferences. The instant audience participation will give SharedXpertise a pulse on the event and allows them to push text messages to attendees should they need to send reminders or communicate updated information," explained Mark Mergler, CEO of mResource.

The RPO Summit and HR Demo shows will be held in December in Las Vegas. Visit www.rposummit.com or www.hrdemoshow.com or text RPO to 90206 to receive text alerts.

About SharedXpertise
SharedXpertise is the leader in providing media, summits and forums that develop professional practices in the areas of corporate responsibility, human resources and financial management. Its media offerings include print and online publications; its summits are conferences and its forums offer association membership programs. SharedXpertise serves strategy-level corporate executives in the human resources, finance, compliance and sustainability professions in North America, Europe and Asia.

About mResource
mResource, a winner of the 2010 Top HR Product award, helps companies harness the most powerful medium on the planet. The offering includes the first interactive text and mobile web platform built for mobile web 2.0 enterprise communications including mobile recruiting. This technology solution enables corporations to efficiently communicate with stakeholders and employment candidates through the use of a single platform combining mobile text and mobile web with data capture. Specific applications facilitate employee engagement and recruiting at dramatically lower costs with initial estimates yielding a 30 percent savings over alternative approaches. To learn more or request a demonstration visit us at www.mresourceglobal.com.