Shareholder Alert: Law Firm of Levi & Korsinsky, LLP Notifies Investors of Claims of Breaches of Fiduciary Duty by the Board of Physicians Formula Holdings, Inc. in Connection With the Sale of the Company to Swander Pace Capital

NEW YORK, NY--(Marketwire - Aug 23, 2012) - Levi & Korsinsky notifies investors of Physicians Formula Holdings, Inc. ("Physicians Formula" or the "Company") (NASDAQ: FACE) of claims of breaches of fiduciary duty and other violations of state law against the board of directors of the Company in connection with the sale of the Company to affiliates of Swander Pace Capital. A complaint was filed in Delaware state court.

Click here to learn more about the investigation: http://zlk.9nl.com/physicians-formula-holdings-face, or call: 877-363-5972. There is no cost or obligation to you.

Under the terms of the transaction, Physicians Formula shareholders will receive $4.25 per share of Physicians Formula stock they own. The transaction has a total approximate value of $65 million. The claims concern whether the Physicians Formula Board of Directors breached their fiduciary duties to stockholders by failing to adequately shop the Company before entering into this transaction and whether Swander Pace Capital is underpaying for Physicians Formula shares, thus unlawfully harming Physicians Formula stockholders. In particular, at least one analyst set a price target for Physicians Formula stock at $5.00 per share.

If you own common stock in Physicians Formula and wish to obtain additional information, please contact Joseph E. Levi, Esq. either via email at jlevi@zlk.com or by telephone at (212) 363-7500, toll-free: (877) 363-5972, or visit http://zlk.9nl.com/physicians-formula-holdings-face.

Levi & Korsinsky is a national firm with offices in New York and Washington D.C. The firm has extensive expertise in prosecuting securities litigation involving financial fraud, representing investors throughout the nation in securities and shareholder lawsuits. The attorneys at Levi & Korsinsky have been appointed by numerous courts throughout the country to serve as lead counsel on behalf of shareholders in major securities lawsuits and have successfully recovered multimillion-dollar damages awards on behalf of investors. For more information, please feel free to contact any of the attorneys listed below. Attorney advertising. Prior results do not guarantee similar outcomes.