SOURCE: Max Sound Corporation

Max Sound Corporation

August 25, 2015 09:35 ET

Shark Tank Entrepreneur Joins the MAX-D Advisory Board and Marketing Team

SANTA MONICA, CA--(Marketwired - August 25, 2015) - Max Sound Corporation (OTCQB: MAXD), the innovators of MAX-D, the disruptive HD Audio Technology, is pleased to announce that Alexander Mendeluk has joined the elite MAX-D Advisory Board and Marketing Team as Creative Director and Marketing Strategist.

Mendeluk brings a wealth of knowledge from his extensive experience as an entrepreneur, brand strategist and content creator. His most notable success comes from his company SpiritHoods (Featured on the hit TV show Shark Tank), which he has now turned into a multi-million dollar global brand.

"The potential here for MAX-D is truly inspiring. I feel it has the ability to become the new audio standard -- period! The goal for this is to build a truly engaged social community. If there is one thing I've learned in regards to building a strong millennial brand, it's the power of community building. Community is the new currency, it creates brand equity and brand equity drives revenue, both B2C and B2B," said Mendeluk.

Mendeluk and the MAX-D consumer team have wrapped up a complete brand overhaul. This includes an entire new look, feel and core message, both on the website, social media platforms as well as with their current mobile app. Check it out at http://MAXD.audio

The new mobile HD app will now include the ability to integrate Spotify®, allowing users to "re-synthesize" their favorite music into true HD while streaming in real time. "This simply hasn't been done in this manner to date, especially considering our algorithm creates smaller file sizes and allows users to stream full HD audio anywhere, without interruption and not having to be connected to WiFi. Not to mention, we won't have a $20 fee like Tidal®," said Mendeluk.

Director of Digital Marketing and Design, Gabe Gunlock states, "It was important to us that our brand re-design included the juxtaposition of nature and technology. We feel this is a powerful way of communicating the importance of listening to audio the way 'nature intended'. MAX-D provides a safer, cleaner, more natural waveform."

Michael Spatz, Director of Marketing Communications for Max Sound Corporation says that; "Alexander is a welcome addition to the team and aims to further monetize the MAX-D Technologies for the consumer market, by creating actionable and innovative awareness campaigns for the upcoming MAX-D mobile applications, targeting both the Millennial, and Z generations."

Mendeluk goes on to say that; "Strong brand development initiatives and strategic partnerships with other like-minded brands and influencers are all a major part of the plan. When we achieve the next big wave of consumer adoption over and above the 135,000 current download users, the conversation of integrating our technology directly into major streaming services becomes a lot easier." He continued, "We've taken our time to make sure we get it right across the board, both with the brand and the new app. You are going to see a whole new MAX-D and it's one that we believe is going to truly reinvigorate the market."

About Alexander Mendeluk: Alexander brings a wealth of knowledge from his 10+ years of experience as an entrepreneur, brand strategist and content creator. His most notorious success comes from his company SpiritHoods (Featured on the hit TV show Shark Tank), which he has now turned into a multimillion-dollar global lifestyle brand.

This experience has inspired Alexander to build a consulting firm known as The Disruptive and help "heart-centered" entrepreneurs (from startups to public companies) start, build, brand and market their businesses. With his passion for life and positive change, he continues to speak and inspire across campuses and institutions such as General Assembly, USC, UCLA, Loyola Marymount, Cal Poly and more.

About Max Sound Corporation: As creators of acclaimed MAX-D HD Audio, Max Sound can provide a better solution for Audio, Video and Data transmissions. Max Sound Corporation is the company that brings forth technologies for the betterment of our world, including VSL's Optimized Data Transmission Technology. Max Sound®, MAXD® and MAX-D Audio Perfected® are registered trademarks. All other trademarks are the property of their respective owners. To learn more about the MAX-D Technology, please visit http://maxd.audio.

Make sure to join our new investor Facebook® community to get live updates from MAX-D here: https://www.facebook.com/groups/maxdinvestorgroup

SAFE HARBOR STATEMENT UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995: Statements in this press release which are not purely historical, including statements regarding Max Sound's intentions, beliefs, expectations, representations, projections, plans or strategies regarding the future are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The forward-looking statements involve risks and uncertainties including, but not limited to, the risks associated with the effect of changing economic conditions, trends in the products markets, variations in the company's cash flow or adequacy of capital resources, market acceptance risks, technical development risks, and other risk factors. The company cautions investors not to place undue reliance on the forward-looking statements contained in this press release. Max Sound disclaims any obligation and does not undertake to update or revise any forward-looking statements in this press release. Expanded and historical information is made available to the public by Max Sound Corporation and its Affiliates on its website http://maxd.audio/invest/ or at www.sec.gov.

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