Shaw Communications Inc.
TSX : SJR.NV.B
NYSE : SJR

Shaw Communications Inc.

August 15, 2005 16:30 ET

Shaw to Launch Bollywood Video on Demand on India's Independance Day

CALGARY, ALBERTA--(CCNMatthews - Aug. 15, 2005) -

Now get Hindi movies on Shaw Video on Demand

Shaw Communications Inc. (TSX:SJR.NV.B) (NYSE:SJR): South Asian customers will be saying 'Hooray for Bollywood' as Shaw Cablesystems announced an expanded package of Hindi Video On Demand movies and entertainment.

Starting today, India's Independence Day, Shaw will be launching Bollywood movies on Shaw Video On Demand, giving customers up to 30 great titles including hit movies, both new releases and classics. Eight to ten new movies will be added each month including recent releases.

Just last month, Shaw Digital customers in Vancouver began ordering movies and other programming directly from their remote control, with the ability to watch it right away for a period of 24 hours with full DVD capabilities like pause, fast forward and rewind. Shaw Video On Demand gives customers unprecedented control and choice for their home entertainment, features that are unavailable with Satellite TV pay per view.

All movies are original, non-dubbed versions and are broadcast with 100% digital picture and sound. To launch this expanded library of Bollywood titles, all Hindi movies are now available for a special introductory price of $2.99.

"We've delivered the best package of services for fans of Hindi entertainment," said Peter Bissonnette, President of Shaw Communications. "Over the past year, we've continued to increase our multicultural programming choices and adding this expanded library of movies direct from Bollywood to our already great lineup from B4U and Alpha Punjabi is a great example."

Complementing the addition of Bollywood content to Shaw Video On Demand are the Digital channels B4U, ATN, and Alpha Punjabi. These channels offer the best of Bollywood movies and other programming, such as arts and music, news, public affairs, and cultural programming 24 hours a day. Full details on these channels and Shaw Digital are available at SHAW.CA or by calling 1-888-472-2222.

Shaw Communications Inc. is a diversified Canadian communications company whose core business is providing broadband cable television, Internet, Digital Phone, telecommunications services (through Big Pipe Inc.) and satellite direct-to-home services (through Star Choice Communications Inc.) to approximately 3.0 million customers. Shaw is traded on the Toronto and New York stock exchanges and is a member of the S&P/TSX 60 index (Symbol: TSX - SJR.NV.B, NYSE - SJR).

Contact Information

  • Shaw Communications Inc.
    Peter Bissonnette
    (403) 750-4500
    Website: www.shaw.ca