SOURCE: Grouse Mountain

Grouse Mountain



February 05, 2016 12:49 ET

SHOES.COM and Grouse Mountain Announce Three-Year Partnership

Vancouver-Retailer Named Official Footwear Partner

VANCOUVER, BC--(Marketwired - February 05, 2016) - SHOES.COM, Canada's leading online footwear and apparel retailer and Grouse Mountain, Vancouver's premiere four-season recreation destination are pleased to announce a three-year partnership naming SHOES.COM as Grouse Mountain's Official Footwear Partner. The partnership will kick-off during Grouse Mountain's annual 24 Hours of Winter event with a Mountain Top Scavenger Hunt on Saturday, Feb 6th 2016.

Grouse Mountain offers guests accessible mountain top adventure through a range of activities, in both winter and summer, and a big part of being able to enjoy these outdoor activities is having the right footwear. With a culture driven by community engagement, healthy living, and fun, Vancouver-based SHOES.COM is the perfect partner to introduce mountain activity footwear to Grouse Mountain guests and staff. From snow boots, to hiking boots to running shoes needed to participate in Grouse Mountain's annual run events, SHOES.COM offers Canada's largest selection of athletic footwear products perfect for all your mountain essentials.

"Living an active lifestyle is fundamental to the SHOES.COM team which makes Grouse Mountain the perfect playground for us to engage and entertain, not only our guests, but our team of over 200 employees here in Vancouver," said CEO and Co-Founder of SHOES.COM, Roger Hardy. "It's not uncommon for the SHOES.COM team to be up at the Grouse Grind bright and early racing each other up the mountain. We see this partnership as a natural extension of our brand and culture and we're looking forward introducing Grouse Mountain guests to our team and wide selection to footwear products to match all of the many activities the mountain has to offer."

SHOES.COM has also been awarded the title sponsorship of the Grouse Grind Mountain Run taking place September 24th. Additionally, the partnership will include activations at a number of other Grouse Mountain events throughout the year including:

  • 24 Hours of Winter -- Mountain Top Scavenger Hunt on Feb 6th 2016
  • Snowshoe Grind Mountain Run on Feb 7th 2016
  • Seek the Peak on June 12th 2016

"We are excited to begin our partnership with this progressive, locally-based company." said Grouse Mountain's Senior Marketing Manager Ainslie Fincham. "With both companies focused on delivering exceptional value and customer service we believe this partnership is a great fit and will provide benefits to both guests and staff year round."


SHOES.COM is Canada's leading online footwear and apparel retailer. The Company began with one simple goal in mind -- help people discover footwear they love. Since then, the Company has been on a mission to innovate and empower people with new and better ways to shop. SHOES.COM is harnessing new technology and people-power to curate a refined collection of shoes for each individual customer. SHOES.COM, whose properties include, SHOES.COM, and, offers a selection of over 500 brands and successfully serves over 8 million customers across the USA and Canada. For more information, please visit SHOES.COM.

About Grouse Mountain:

Grouse Mountain is the lower mainland's number one natural attraction, with 1.3 million annual visitors. Known as the Peak of Vancouver, we offer unparalleled panoramic views of the city, sea and surrounding mountains along with a wide range of year-round outdoor and educational activities, dining and more. For more information, please visit

Contact Information

  • For more information, please contact:
    Sarah Gooding
    PR & Communications Manager

    Julia Grant
    Communications Manager
    Grouse Mountain Resorts
    Direct: 604.998.4255
    Cell: 604.551.4968