SOURCE: Responsys


August 27, 2009 10:00 ET Elects Responsys CEO Dan Springer to Board of Directors

Interactive Marketing Veteran and Top Silicon Valley Executive Helps Leading Retail Association Scale to the Next Level of Growth and Success

SAN BRUNO, CA--(Marketwire - August 27, 2009) - Responsys, a global provider of on-demand email marketing and cross-channel campaign management solutions, today announced that Dan Springer, Chief Executive Officer, has been elected to and is serving a two-year term on the Board of Directors of, the world's leading membership community for digital retail. is a division of the National Retail Federation (NRF) and has 600 members, including the ten largest retailers in the U.S. and more than 60 percent of the Internet Retailer Top 100 E-Retailers.

Springer represents the needs of the community, provides strategic and financial guidance on the mission, vision, and operation of, as well as helps grow's membership. All Board members are elected by current members and serve a two-year term.

"I'm honored to be involved with the Board of Directors, and I enjoy contributing my time and expertise to this organization," said Dan Springer, Chief Executive Officer of Responsys. "Email and other key interactive channels like mobile and social have the potential to contribute significantly to a retailer's bottom line and deliver a more seamless cross-channel experience. I am excited to have this opportunity to help retailers leverage email and these other powerful interactive channels to increase sales and marketing effectiveness -- and drive real ROI in terms of revenue."

Springer brings extensive management and operational expertise in email and interactive marketing to the Board. He joined Responsys in 2004 and has quickly grown the company into a leader among email marketing service providers according to Forrester Research.

"It is a pleasure to have Dan Springer on the Board of," said Scott Silverman, Executive Director of "Dan is highly regarded in the email and interactive marketing industry, and in a short time, has already had a significant impact on the strategic direction of the organization. His guidance and insight have already proved beneficial to members."

Newly-elected Board Members include:

--  Miki Berardelli, Senior Vice President of Marketing, Polo Ralph Lauren
--  Pinny Gniwisch, Chief Motivational Officer,
--  Brett Hurt, Founder and CEO, Bazaarvoice, Inc.
--  Richard Last, Vice President and Director, New Business Development,, JCPenney
--  John Lazarchic, Vice President, Ecommerce, PETCO Animal Supplies, Inc.
--  Kelly Mooney, President and Chief Experience Officer, Resource
--  MJ Murphy, Senior Director, Ecommerce, Cole Haan
--  Bob Myers, Senior Vice President,, New Media, Broadcast
    Operations and Technology, QVC, Inc.

Additional members of the Board of Directors, who are serving the second year of a two-year term, are:

--  Anne Ashbey, formerly VP, Internet Marketing, Harry and David
--  Troy Brown, Retail Practice Leader, Demandware
--  Peter Cobb, Co-founder, Senior Vice President, eBags
--  Chuck Davis, Chairman and CEO, Fandango, Inc.
--  Patti Freeman Evans, Vice President, Research Director, Forrester
--  Misty Locke, President & Co-Founder, Range Online Media
--  John McAteer, Head of Retail, Google Inc.
--  Tracy Mullin, President and CEO, National Retail Federation
--  Scott Silverman, Executive Director,
--  Dan Springer, CEO, Responsys
--  Chris Wilson, VP E-Commerce, L.L.Bean, Inc.

Newly-elected Board members will meet in September at's Annual Summit in Las Vegas.

About Responsys

Responsys is a leading global provider of on-demand marketing solutions that empower businesses to market more effectively through email, web, print, mobile, and social media channels. Since 1998, Responsys hosted solutions have served as proven alternatives to expensive, on-premise marketing software, helping companies across industries improve the efficiency, effectiveness, and profitability of global marketing operations. Responsys leverages proven methodologies, current best practices, and open technology to offer marketer-centric products and services designed to drive the fastest return on investment (ROI) in the marketing industry. Headquartered in San Bruno, California, Responsys is trusted by leading brands such as Avis Europe, Continental Airlines, Deutsche Lufthansa, Intrawest, Lands' End, LEGO, Men's Wearhouse,, StubHub, and UnitedHealthcare. For more information, visit

About, a division of the National Retail Federation, is the world's leading membership community for digital retail. Founded in 1996,'s 600 members include the 10 largest retailers in the U.S. and more than 60 percent of the Internet Retailer Top 100 E-Retailers. It's where the best retail minds come together to gain the insight, knowledge and intelligence to make smarter, more informed decisions in the evolving world of the Internet and multichannel retailing. programs and activities include benchmarking research, events and networking communities.

Contact Information

  • Contact:
    Kimberly Canedo
    Responsys, Inc.
    (650) 745-1720
    Email Contact