Elastic Path Software Inc.

Elastic Path Software Inc.

July 19, 2011 09:00 ET

Shopping API Webinar Will Help Enterprises Engage Consumers and Monetize Digital Goods

Guest speaker Brian Walker shares advice on providing connected consumers with a seamless buying experience in the latest Elastic Path webinar

VANCOUVER, BRITISH COLUMBIA--(Marketwire - July 19, 2011) - Elastic Path Software, provider of the industry's most flexible enterprise ecommerce platform, announced a new ecommerce webinar today. The live webinar, entitled "Shopping APIs and How They Future-proof Your Business", will be presented by Sal Visca, chief technology officer for Elastic Path Software and will feature Brian Walker, vice president and principal analyst for Forrester Research Inc. on August 2, 2011.

This latest ecommerce webinar will help business leaders and developers leverage a flexible shopping API to facilitate a seamless shopping experience on multiple platforms. Topics include:

  • Current industry trends
  • Evolution of shopping API
  • Future-proofing of ecommerce technology capability
  • Monetizing digital goods by using a more adaptable shopping API

"Consumers are more connected than ever through smart technology and social media. They demand commerce transactions and micro-transactions instantly," says Sal Visca, chief technology officer at Elastic Path Software. "The goal of our webinar is to help businesses take advantage of a more flexible shopping API so they can enable frictionless, social ecommerce and continue to evolve with the needs of their consumers."

Webinar details:

About Elastic Path Software Inc.

Elastic Path Software provides the industry's most flexible enterprise ecommerce platform and strategic ecommerce consulting. We help innovative enterprises sell more digital goods and services in a way that is flexible, social, and everywhere. Major global brands such as Symantec, Google, and Virgin Media rely on Elastic Path to innovate and grow. Web: www.elasticpath.com Blog: www.getelastic.com Twitter: www.twitter.com/elasticpath

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