SOURCE: Silverado Financial Inc.

March 06, 2008 09:00 ET

Silverado Financial, Inc. Subsidiary Launches New Service

POINT PLEASANT, NJ--(Marketwire - March 6, 2008) - SILVERADO FINANCIAL (PINKSHEETS: SLVO) is pleased to announce that its wholly owned subsidiary, Mediatechnics Systems, Inc. ("Mediatechnics"), has launched its new media fulfillment service program, MEDIASHOP.

Mediatechnics has combined its on-demand inventory model with our online niche DVD portal and created MEDIASHOP. This combination gives us a powerful, and virtually unique, fulfillment model. Along with our state of the art in-house CD/DVD duplication, printing, packaging, and fulfillment services we are now also able to help content owners sell product over the Internet. This model allows content owners to have zero backorders, maintain minimal inventory requirements, and allows content owners to have product placed on the web and sold through MEDIASHOP's shopping cart system eliminating the costs usually associated with running a web-based store.

Neil Packer, CEO and co founder, CosmetiCare Medispa and Laser Clinics has been successfully using MEDIASHOP to sell his Mesotherapy training DVDs online. When people search the web, using the most popular search engines for a Mesotherapy training DVD, our product listings in MEDIASHOP will generally come to the top of the listings.

Trevor Bono, Vice President of Sales, Mediatechnics is excited about the future growth of MEDIASHOP fulfillment services. Mr. Bono stated, "We have great plans for MEDIASHOP and are working to improve it daily. Our goal is to be the leader in the distribution of specialty content on the web. From documentary films to horse training DVDs and everything in between, MEDIASHOP should allow us take your product to the next level."

In addition to MEDIASHOP, Mediatechnics manufactures optical media duplication and printing equipment and offers the following services:

CD/DVD duplication and replication services from 1 to more than 1,000,000
High Definition Digital Printing on the surface of the Disc
High Speed Digital printing for inserts and entrapments
Packaging and fulfillment
DVD Authoring and encoding
Internet marketing and web design

Notes about forward-looking statements

Except for any historical information contained herein, the matters discussed in this press release contain forward-looking statements that involve risks and uncertainties.

Certain Statements contained in this release that are not historical facts constitute forward-looking statements, within the meaning of the Private Securities Litigation Reform Act of 1995, and are intended to be covered by the safe harbors created by that Act. Reliance should not be placed on forward-looking statements because they involve unknown risks, uncertainties and other factors, which may cause actual results, performance or achievements to differ materially from those expressed or implied.

Forward-looking statements may be identified by words such as "estimates," "anticipates," "projects," "plans," "expects," "intends," "believes," "may," "should" and similar expressions and by the context in which they are used. Such statements are based upon current expectations of the company and speak only as of the date made. The Company undertakes no obligation to update any forward-looking statements to reflect events or circumstances after the date when they are made.

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