SilverBirch Inc.

SilverBirch Inc.

March 19, 2007 13:36 ET

Silverbirch Launches

Jambo Mobile Marketing expertise combined with SilverBirch mobile content delivery creates market leader in Canada

TORONTO, ONTARIO--(CCNMatthews - March 19, 2007) - Derek van der Plaat, CEO of SilverBirch Inc. (TSX VENTURE:SVB) announced today the launch of SilverBirch Mobile (

"SilverBirch Mobile has unique capabilities that will make it an attractive mobile partner for Canadian media companies", said Derek van der Plaat, "off deck mobile content is just starting to take off in Canada and we are at the forefront of providing this capability".

SilverBirch Mobile capabilities include Mobile CRM, premium short code mobile payment, interactive television, mobile coupons and mobile content delivery. As part of the integration strategy, Jambo Mobile will continue in parallel with SilverBirch Mobile for a period of time and will then integrate into SilverBirch Mobile. Jambo Founders, Derek Colfer and Matthew Kim, have joined the SilverBirch executive team as Vice President, Strategic Development and Vice President, Technology respectively.

On March 16, pursuant to the terms of the employment agreements between SilverBirch, and Messrs Colfer and Kim, the Board of Directors resolved to grant stock options to each individual in accordance with the Employee Stock Option Plan previously approved by the shareholders on March 29, 2006. Options for the purchase of 125,000 shares of Common Stock of SilverBirch Inc. have been granted to each at a price of $0.125, being the closing price as of the grant date. The grant is subject to formal approval of the TSX Venture Exchange.

About SilverBirch Inc.

Toronto-based SilverBirch Inc. is a diversified media company that brings together the specialized skills of video game development/operations and mobile marketing to create communities that generate advertising, promotion and content sales revenue.

The company leverages its mobile marketing expertise and premium short code mobile payment capabilities to create new distribution channels where consumers can instantly buy mobile and in-game content and participate in mobile promotion programs. Please visit

Forward-Looking Statements - Certain information set forth in this news release, including management's assessment of future plans, contain forward-looking statements that involve substantial known and unknown risks and uncertainties. These forward-looking statements are subject to numerous risks and uncertainties, certain of which are beyond management's control, including the impact of general economic conditions, industry conditions, and currency fluctuations. Readers are cautioned that the assumptions used in the preparation of such information, although considered reasonable at the time of preparation, may prove to be imprecise and, as such, undue reliance should not be placed on forward-looking statements.

The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of the content of this news release.

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